Why I’m building a new SaaS in 2018

Back in the Spring of 2015, I was chatting with Nathan Barry.

He’d recently decided to leave his info-product business behind, and double-down on his SaaS (ConvertKit).

At the time, the decision seemed ridiculous to me.

I was working as a Product Manager for Sprintly but had just published Marketing for Developers. I was eagerly anticipating a time where I’d be able to quit my job and go independent.

To me, Nathan was living the dream. The year previously he’d done nearly $300,000 in revenue...