Lessons from Apple and the Swiss Watch makers

Premise:

I read this post that shared the fact that in the previous quarter, Apple sold more watches than all Swiss watch makers put together. I personally think that this is a pivot point in the watch industry and there is a lot that other entrenched players can learn from how the Swiss watch makers missed the plot.

 Why is this important:

Typically, the Swiss watch makers are considered to be the best watch makers with brands like TagHeuer, Rolex, Breitling, etc coming out from there. It to...

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Published on February 27, 2018 07:11
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