The Importance of Happy Customers

I can make an argument that the most important aspect of any business is not marketing or sales. And it’s not product development or branding—it’s customer service. The funny thing is that whenever the topic of customer service comes up, most business owners’ eyes glaze over, and they mentally move on to the next topic. To be a successful Youpreneur, you need to change your position on customer service and take a proactive role in keeping your customers as happy as possible.

Before you start...