An Expert With No Experience

What constitutes an expert?

One of the major conversations that still takes place online revolves around the question, "who is an expert?" Big business is looking for a reason to engage in these many online channels, they just don't want to be taken for a ride by someone with ten thousand followers and no experience. So, what should your business do?

What constitutes an expert? Some argue that it's impossible to even call yourself (or be called) an expert in Social Media simply because the cha