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So last week I discussed the new and fairly grim reality for many creatives. I pointed out the big picture of what’s really going on in the New Publishing Paradigm—The Matrix. Playing a short, blonde, sassy Morpheus from Texas…I offered a choice…
The Blue Pill—get paid in exposure dollars and empty promises.
OR the Red Pill—tough truth, hard work, but a way forward for authentic PAID success.
If you’re the Red Pill crowd, Wonderland is gone and now I’m telling you the game is rigged and it’s all a hustle. The MEGAs (big brands, I.e. Huffington Post) are using us as human batteries to power their brand.
And once you recover from envisioning a female middle-aged Morpheus in yoga pants…your next question might be, “Fine, no how do we get PAID?”
We beat the hustle 
Published on October 16, 2017 13:56