Netflix To Split DVD And Streaming Services

Source: MSNBC Netflix Inc is separating its movie streaming business and its DVD by mail service, which will be called Qwikster, Chief Executive Reed Hastings said in a company blog post. Andy Rendich, who has worked at Netflix's DVD service for 12 years and has been leading it for the last four years, will become the CEO of Qwikster, Hastings said. The streaming business will retain the brand "Netflix," according to the blog post. Netflix's move follows the company's decision [...]