residentgoodgirl:Has anyone heard about calculated misery? basically, it’s a term coined by law...

residentgoodgirl:

Has anyone heard about calculated misery? basically, it’s a term coined by law school professor tim wu to describe the concept that “there’s money to be made by making an experience so awful that a customer will want to avoid it”. airlines have realized that a bad flying experience won’t really dissuade customers from flying with them again, and that it’s cheaper and more profitable to give their passengers the bare minimum and have them pay extra for comfort. [here’s an article on it: “calculated misery”: how airlines profit from your miserable flying experience]