Valuing my time

Valuing my time

 

When it comes to selling my books direct to the public, I’m shy – I find it difficult to charge the full cover price without blushing. Interesting question from this reader follows – Why?

In the past, it has been because when I see the cover price and consider the outlays, I say to myself, ‘That’s enough of a mark-up….’ or more usually, ‘That’s enough for me just now…’

But hang on. What about the value of my time? That intangible quality, that gift from Heaven knows where,...