How to Write a Bestseller (Simon Green)

Let me get this out of the way right up front. I don't actually know how to write a bestseller. If I did, I would have already written one.

I've been reading some books by Simon Green which my agent was kind enough to send my way. The Man with the Golden Torc and the first three books of the Nightside series. Green is a New York Times bestseller with dozens of books to his name, so clearly he's doing something right.

Yet as I was reading, I wasn't blown away by his books. They weren't bad, bu