How to Price Your eBook: Why Luxury Brands Don't Compete On Price and You Shouldn’t Either

One of the biggest struggles I’ve had as an indie author is switching
caps between my Writer Self and my Business Self.



For me, my Writer Self is the one who loves writing,
creating, imagining, and dreaming. I’d rather focus on the fun stuff – the craft
of writing, if you will. It’s why I do this in the first place.



However, my Business Self is what needs to kick in when it
comes time to