How Reviews Help Authors

Marketing is a pain.  It’s expensive.  It’s a time-consuming task. It’s necessary to get visibility in a saturated marketplace.

My biggest obstacle in releasing a new book is the lack of reviews that plague me on Amazon for months on end.  Without reviews, I cannot market.  Without marketing, I cannot sell in a saturated marketplace.  Amazon is the toughest place to obtain reviews. Star ratings are plentiful on iTunes in comparison.

When I say that the best way to thank an author is to write...