Prepare a description of your eBay store in varying lengths to give your buyers the best first impression

This is post 16 of 21 in the series “eBay Marketing Makeover”

Write up an official biography for your company

It’s time to properly introduce yourself to your ideal customer.

Here’s what to do:
Chances are you already have some kind of introduction to yourself or your company somewhere on your store already, maybe on your About Me or MyWorld page or in your store header. Even if you do, start fresh with a blank document and write a new one. You can always compare the two versions later an...