Describe the Mainstream Version of What You Do

What's the mainstream version of what you do?

When should someone seek you out?

Your prospective clients don't know the nuances of your field.

If you're an energy healer, they don't know that there 15 different modalities (or whatever).

If you're a relationship counselor, they don't need to know that there are 8 different philosophies.

If you're a life coach, they don't need to know that there are 5 major life coaching schools and why the one you graduated from is different from the rest.

You...