Sponsoring Patterns Day

It didn���t take long for Patterns Day to sell out (in the sense of the tickets all being sold; not in the sense of going mainstream and selling out to The Man).



I���m very pleased about the ticket situation. It certainly makes my life easier. Now I can concentrate on the logistics for the day, without having to worry about trying to flog tickets AKA marketing.



But I also feel bad. Some people who really, really wanted to come weren���t able to get tickets in time. This is usually because they work at a company where to have to get clearance for the time off, and the cost of the ticket. By the time the word came down from on high that they���ve got the green light, the tickets were already gone. That���s a real shame.



There is, however, a glimmer of hope on the horizon. There is one last chance to get tickets for Patterns Day, and that���s through sponsorship.



Here���s the deal: if I can get some things sponsored (like recordings of the talks, tea and coffee for the day, or an after-party), I can offer a few tickets in return. I can also offer your logo on the Patterns Day website, your logo on the slide between talks, and a shout-out on stage. But that���s pretty much it. I can���t offer a physical stand at the event���there just isn���t enough room. And I certainly can���t offer you a list of attendee details for your marketing list���that���s just wrong.



In order of priority, here���s what I would love to get sponsored, and here���s what I can offer in return:




��2000: Sponsoring video recordings of the talks���4 tickets. This is probably the best marketing opportunity for your company; we can slap your logo at the start and end of each video when they go online.
��2000: Sponsoring tea and coffee for attendees for the day���4 tickets. This is a fixed price, set by the venue.
��2000+: Sponsoring an after-party near the conference���4 tickets. Ideally you���d take care of booking a venue for this, and you can go crazy decking it out with your branding. Two pubs right across from the conference venue have upstairs rooms you can book: The Joker, and The Hare And Hounds.


There you have it. There���s no room for negotiation, I���m afraid, but I think they���re pretty good deals. Remember, by sponsoring Patterns Day you���ll also have my undying gratitude, and the goodwill of all my peers coming to this event.



Reckon you can convince your marketing department? Drop me a line, let me know which sponsorship option you���d like to snap up, and those four tickets could be yours.

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Published on May 22, 2017 05:33
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