Should You Just Do It or Delegate It? Neither!

“Can you deliver your proposal on the 20th to a group of our executives?”

“That’ll work,” I confirmed. Never mind that I was booked solid right up until the delivery date. So I called in a newly hired VP to ask him to prepare the proposal for this hot new prospect and accompany me to deliver it.

“Sure thing. No problem. I’ve done dozens of these,” Doug said.

“The prospect wants a new communication campaign, something we’ve never done previously. But it’s well within our wheelhouse.” I quic...