Your Author Bio: Does it help your Book Sales or Stop Them Dead?

I’ve read mixed advice on professional writer’s bios, from straight and businesslike to creative expression. The one thing they agree on is, you have to be professional. Readers don’t care about you personally (I sure don’t), they care about what your bio says about your book. If you’re still telling readers about your lifelong desire to write, check out Anne Allen’s post.

Chris The Story Reading Ape's Blog

by Anne R. Allen

No matter how great a book’s cover and blurb, one thing can stop me from buying yet another ebook for my Kindle: an author bio on the buy page that screams “amateur.”

I spent some time as an editor, so when I pick up a book for relaxation, I want to know it’s going to be a professional work and not something that makes me want to run for my red pencil.

If you start your bio “I’ve always wanted to write a book, ever since I won a penmanship prize in third grade, and now that I’ve self-published, “If My Cats Could Talk” my wish has come true…,” all you’ve told me is you’re a beginner.

Is that really what you want your customers to know?

Your buy page at Amazon or any online retail store is like your own personal storefront. It can be…

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