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And battle violence just does not seem the same to me at all. The protagonist hacking his way through faceless enemy hordes is quite different from the protagonist steeling himself to try to save a woman and her child and completely failing. Actually, the failure of heroic effort is worse than the deaths.

There are also degrees. I remember a con panel in which a writer claimed that the opening sentence of a book was the most perfect opening ever. About half the audience agreed, but a lot just sat there, as the panelist slowly read the sentence, that vividly depicts a bloated corpse floating in a bay.
I wouldn't read sentence two, but obviously many would!

I think most people, outside of horror fans, don't pick up a book because it contains rape. (I really hope not, anyway). They read and love a book despite it, and/or because they accept that rape and violence are 'realistic' in a given story or genre. Pretty much every fantasy book I can think of contains violence to one degree or another, and I'm sure there are people who revel in things being as graphic as possible. But I don't think most fantasy fans would say they love fantasy because of the violence. They don't necessarily dislike it either, but that's not why they're here.
I stand by the point that tactically, you are more likely to gain a wider readership if you don't open with the graphic horror, but bring it in later. The people who will put a book down because the opener is graphic and horrible will often (not always, but often) finish the book if the graphic horrible stuff happens at a point late enough that they want to find out how everything ends. I'm a fantasy fan; basically every book I read contains violence. Sometimes it IS horrible and graphic. But I can get through it, it's worth getting through it, when I care enough about the story. Nobody cares about the story in your opening pages. The job is to make them care. Scare them away before they care, and...? You've got nothing. Except the minority who revel in such things, of course. But at that point you might as well write splatterpunk and be done with it.
I think there's a valid point to be made in 'I'm going to open with this horrible thing, so readers know what to expect later on'. But I'd rather have content warnings on books, like the Netherlands and Finland have for tv and film, little symbols that warn for violence or rape or discrimination or whatever. That way I can avoid a book like Elisha Barber without having to go through weeks of nightmares because I made the mistake of reading the first chapter.

But I don't necessarily want content warnings either. The content that is going to bother reasers is extremely variable and individual. Just saying 'graphic violence' wouldn't work; it wasn't just the tragedy that bothered me, it was the complete failure of an effort to do something good.
Plus you just can't tell what will upset a reader. I mean, I would not have wanted to encounter a litter of happy puppies last year. Not until I actually had a full litter survive and turn out lovely. Imagine how much a happy-baby scene might hurt a woman who had just had a miscarriage. No author can actually avoid triggers, no matter how hard he or she tries. So, content warnings, no, imo.





It always boggles my mind that there are writers who put these kinds of things in the opening pages. Either write it as ~tragic dark backstory~, as you suggested (my preference too) or put it in far, far after the opening, when readers are already invested in the characters/story/writing style and that investment is more likely to carry them through the horror. If nothing else, it is purely terrible business sense to start a book that way, because a whole lot of people are going to put your book down immediately and never pick it up again - and avoid everything you write thereafter.
I mean, I would still put the book down no matter where you put that scene, if it wasn't backstory but actually on the page. But more readers will power through if they've already fallen in love with your story/characters.
I'm reminded of the tv show House of Cards, where the first episode opens with someone killing a dog. That's the same kind of shock-horror that will have the vast majority of viewers stop watching immediately and never go near the show again, as my husband and I did. Versus Indra Das' novel The Devourers, which also contains really horrible graphic violence and rape, but late enough in the book that lots of readers are carried through by their interest in/love for the writing and/or the story.
There's a certain kind or level of horror which you can only get away with on-screen or on-page once your audience is already invested in finding out how things end, and I'll never understand the writers who are, in my opinion, stupid enough to open with it.