It's A Matter Of Trust

Every day people ask, "does Social Media really work?", "can it grow my business?" or "can you make any real money doing all of this stuff?" The truth is, there is only one way to answer "yes" to all of these questions, and here's how...

Build trust.

It's that easy... and it's that hard.

Over four years ago, I took a chance. I got into my car and drove to Boston from Montreal to attend the first-ever PodCamp. I had heard of both Julien Smith (he was doing a Podcast and Blog called, In Over Y