Do you have an opt-in form that you use to grow your mailing list? If so, it will become one of the most valuable assets you have, especially if you take the time to target your subscribers. To read more about finding targeted subscribers, read my post entitled, "
Golden Nugget: Collect E-Mail Addresses."
But many people work hard at finding their targeted subscribers, giving them a great value in exchange for their e-mail address, and then drop the ball when the subscriber goes through the opt-i
Published on August 17, 2009 04:00