The small Burbank-based firm uses a stable of 100 published sci-fi writers to help workshop scary futures into real products.
The small Burbank-based firm uses a stable of 100 published sci-fi writers to help workshop scary futures into real products.
Do Fortune 500 CEOs dream of electric sheep? No, they dream about the hundreds of ways their companies could be put out of business by the radical idea that they never see coming. A new business model, or some gadget. At first it's a novelty, easy to laugh off, but then it evolves, people begin to get it, and it catches on. Next thing you know, your company is Kodak, Blockbuster, or a taxi cab.
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Published on October 14, 2016 03:01