The Problem With What Matters

Things matter even when you think they don't.

They matter when you’re thinking about something else.

Things are important when they’re not obvious, when they’re subtle, like the curve of a lip.

They’re important in the spaces that most of us miss.

Because we don't know what matters until it passes us by.

Until it's too late to grab it, hold it and say,

"I'm sorry, I didn't know this mattered.

I didn't know it was important."