AT&T's New San Francisco Flagship Is Rather Grandiose For A Phone Store

A little bit of San Francisco history becomes a setting to get people to think of AT&T as something more than a phone company.

A little bit of San Francisco history becomes a setting to get people to think of AT&T as something more than a phone company.

There's absolutely nothing remarkable about the AT&T store near my office in San Francicso. Once you're inside, it could be any neighborhood AT&T shop, anywhere in the country.

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