How The iPhone 7 And 7 Plus Could Jumpstart A New Sales "Super Cycle" For Apple
The once-unstoppable iPhone has suffered a decline in sales over the last two quarters. The new models could end that slump.
The once-unstoppable iPhone has suffered a decline in sales over the last two quarters. The new models could end that slump.
Over the last two quarters Apple suffered its first-ever downturn in iPhone sales, a trend that caused quite a stir in the financial community, where the groundbreaking device was seen as something of a perpetual out-performer. Some analysts said iPhone sales had peaked. Others predicted sales would be flat for the next four quarters.
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