For many years, WooThemes was the biggest brand name in WordPress.
Last month, they killed that brand and redirected everything to WooCommerce.com. Was there shock in the WordPress world? Absolutely not. The general reaction was, "What took them so long?"
So, how did we get to the point where the end of such a famous brand was inevitable?
I think it's because we're entering a new era. Major open source companies are becoming SaaS companies.
The WooCommerce story seems like a miniature version of a larger story:
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Published on August 01, 2016 05:47