POPFLEX POP UP SHOP!

Hmm this collage is super blurry but I can’t seem to find the original pics!

The pic on top is me in front of my first ever booth at IDEA WORLD Fitness Convention in 2013. It was a little bitty 10×10 booth and that was my first mannequin ever. We sold all the inspirational shirts from blogilatesdesigns.com and used the oGorgeous/Blogilates step and repeat as our background!

The pic on the bottom is from our 2014 BODYPOP booth, and that was the first time I had ever debuted that line of clothing! It was such a special moment for me, looking back at where we were and where we had expanded to. It was a 20×10 booth with soft wooden flooring, sheer curtains, fairy lights, and even a changing room!

There was no 2015 booth. If you’ve seen my vlog on about “Secrets on Starting a Clothing Line“, then you’d know that I took a year and a half off from debuting any new activewear styles for BODYPOP because I was personally unhappy with the price and the quality – I knew I could do better. I took that time to source my own fabrics, my own threads, my own WRAP-certified factories, and do whatever I could to cut out the middle man and bring the price of the clothing down while bringing the quality of the products up.

So in January 2016, POPFLEX was born. I can honestly say that I am so proud of this collection and I stand behind it 110%. FOR REAL. The fabric is so soft, so durable, and my designs actually look how I sketched them on paper! Seeing you guys wear POPFLEX to work out, take selfies, stretch, buy groceries, climb mountains, or do whatever in…makes me feel like I did it right this time. For me, and for you.

Top left in clockwise order: @popgoddessemily, @luce_fitlife, @mrs.yoga, and @estherjulee.

So this year, July 2016, we are back at IDEA with the first ever POPFLEX Pop Up Shop!!!!!! AHHHHHHHH!!!!!!! For the first time ever, you can come and see the clothing in person, feel how buttery the fabric is, and check what size you are! Everything will be discounted up to 40% (you’ll be getting the VIP discount), so you NEED to come!

PLUS…we spent a lot of time designing this year’s booth. I have a surprise there for you. I think you will really like it :)

To get into IDEA World, you need an expo hall pass. You can get there here. The special thing with that link is that you can use it to RSVP for my POP Pilates class & Showcase Party on sat July 16th at 12pm too!

The expo hall hours to shop are:

Thursday, July 14

12:20pm – 6:30pm

Friday, July 15

11:30am-6:30pm

Saturday, July 16

10:30am-6:30pm

Alrighty guys! I hope to see you there! It’s going to be a blast!