How large of a threat do you face from substitute products/services?

Our poll today asks: How large of a threat do you face from substitute products/services? – Huge: 23% – Large: 19% – Moderate: 27% – Slight: 16% – Negligible: 15% There’s Always a Threat. When it comes to assessing the threat of substitutes for our products or services, we tend to think narrowly about how those […]



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