Survey Results from Those ISBN Folks…
ISBN? That's the International Standard Book Number and the folks at Bowker supply those handy bar codes.
The Survey, Essential Facts, was tabulated for the year 2009 and I feel most of the results are still close to the same, within a few percentage points; but, with the changes in publishing that are swirling around, they may not remain the same for long.
The full survey (which is at the link up there that says Essential Facts) has many more numbers then what I've put in this post. I chose what I thought my readers would like to know but I encourage you to look at the whole survey:
43% of Americans ages 13+ bought a book
The average age of a book buyer was 42
58% of book buyers were female
64% of the books purchased were by females
30% of books purchased were by Baby Boomers
66% of Fiction books purchased were by women
50% of the dollars spent on Fantasy books were by men
3 out of 10 Fiction purchases were either Romance or Espionage/Thriller
59% of books purchased were Paperback
15% of books purchased were 'as a gift'
20% of books purchased were through E-Commerce
13% of books purchased were because of the author's name
What do you think of those numbers??
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Our Comment Link Is At The Top of The Post :-)
Take Part In Our Reader Survey
Follow the "co-author" of Notes from An Alien, Sena Quaren:
On Facebook
On Twitter
AND, Get A Free Copy of Our Book
Tagged: bar code, book, books, Bowker, fiction, International Standard Book Number, ISBN, Paperback
