How to Start a Successful Newsletter

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Next week, I'm
teaching an online class on how to start a successful e-mail newsletter. This
is a topic I've covered here at No Rules before, but this class will allow me to show
you in-depth how to get started, discuss strategies, and go behind the scenes with
free services so you see how they work.



For some of my previous advice on this blog:



How
to Start a Professional Newsletter for Free


Authors:
Build Your E-mail List—Now!




Some of the best advice elsewhere:



E-mail Marketing 101 (Copyblogger)

5 Reasons Why No One
Is Reading Your E-mail Newsletter (Copyblogger)

The 3 Key Elements of Irresistible
E-mail Subject Lines (Copyblogger)



Here's
what you'll learn in my session. The best part is that there's opportunity for
Q&A, and any questions not answered during the session get answered afterward
via e-mail.



How and why to start building an e-mail list today even if you think you have nothing
to say

How to start sending an e-mail newsletter for free, at no cost to you

What the major e-mail contact services are, and how to start using them

3 different types of content strategies for your e-mail newsletter

Biggest do's and don'ts for newsletters that get opened, read and shared

What kind of frequency you ought to maintain

What is perceived as "spammy" or annoying—and how to avoid any practices that would
categorize your e-mails as spam

How to gauge the success of your newsletters; how to test and improve them over time

For
more information & to register, sign up here.


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