On Writing Horror: Great tips from some of the heavyweights in the genre

I've been doing a great deal of research lately on how to be a better horror writer. You know what I've found? A lot of the tips suggested for horror writers are just as useful across most other genres. At the end of the day, it's the story and characters that make a novel successful. I hope you find some of these tips helpful.

Reality and the Waking Nightmare: Setting and Character in Horror Fiction
The Horror Of It All
What is Horror Fiction?
Laymon's Rules of Writing

I hope you have found these links helpful. Please post your comments and share your thoughts.