Response to: Write Lots Of Books Or Build An Author Platform. Which Is More Effective?

The question is: What do you think is more effective for author marketing? Writing lots of books or spending time building an author platform? Why do you do what you do?

I don't see why you can't do both. I think for a fiction writer building a solid readership is key. If your platform helps accomplish that, great. But the best way to develop a fanbase is to write great books that get people talking and excited. Write another book, let your readers talk about it. And then, write another book. Wash, rinse, repeat.

Ultimately, the goal of a good author platform, I think, is to sell your product. If you're a fiction writer, your product is your book. You want people to know who you are. You want people to buy your book. Which means you should always be working on your next book.
Just my $.02.

I don't see why you can't do both. I think for a fiction writer building a solid readership is key. If your platform helps accomplish that, great. But the best way to develop a fanbase is to write great books that get people talking and excited. Write another book, let your readers talk about it. And then, write another book. Wash, rinse, repeat.

Ultimately, the goal of a good author platform, I think, is to sell your product. If you're a fiction writer, your product is your book. You want people to know who you are. You want people to buy your book. Which means you should always be working on your next book.

Just my $.02.