Writing Career Stuck? Sales Mired? How to Get Your MOJO Back!
Last time we all commiserated about feeling stuck. Lately, it’s been really bizarre. I’ve been at this writing thing since long before self-pub, but recently the feeling of author despondency seems to be heavy…everywhere. Maybe it’s the vastness of the internet, the fact that all the old ways and old rules are gone. Sales are stuck. We are stuck. We have this general feeling of anxiety and I do feel it’s worse now than ever.
So no, you were NOT imagining it.
Stuck happens, especially for those who choose to go pro. See, success in anything is not this straight line that shoots at a perfect angle ever upwards. It is fraught with setbacks. Some we can control, some we can’t.
But as I said last post, the most critical step is to admit we have a problem lest we give up and OD on brownie batter and Game of Thrones.
What Do We Do?
The next step is to see exactly what kind of problem(s) we are having.
If we don’t stop and assess what precisely might be going sideways, we’re just going to sink ever deeper into despair because the right brain is terrible at planning. The right brain tells us we aren’t selling books because we are a fake, that our thighs are chubby and that ice cream solves all that ails us.
Right brain is a bit of a drama queen.
Typical day as a writer…
Left brain is better at problem-solving.
What If My Career Is Going Nowhere?
I always like to begin by looking at the actual product for sale. The writing is where we exercise the most control and why waste energy fixing marketing if the product needs help?
Good marketing sells good books faster.
It’s science
