Trailer Trash

It's the end of Tuesday, and I'm shooting the Populazzi trailer on Saturday, which means I'm right on schedule for a complete crisis of confidence and a flurry of second-guessing myself.  This is not good, especially because my closet is JAM-PACKED with Tastykakes that are supposed to be props, but would work really really well as general comfort food.

The spectacular thing is I've somehow managed to surround myself with the most astounding team of people imaginable.  I know they know what they're doing, and that's keeping me sane.  Once I get their okay, I'll parade their awesomeness to everyone here on the blog, but in the meantime suffice it to say I bow at their remarkably talented feet.

Here's the thing about book trailers: from the research I've done, there's no guarantee that they translate into greater book sales.  Another mark on the "con" side?  They're rarely funded by the publisher.  That said, they're one more weapon in the marketing arsenal, and I figure it's smart to have as many weapons as possible, so I'm going for it.

I'll bring you trailer production updates as the week goes on, but first I want to know from you… what do you think of book trailers?  Have you ever decided to buy a book based on the trailer?  Have you ever been turned off a book by its trailer?  Do you seek out book trailers, or do you only watch them if one has been sent to you?  And finally, if you do watch them, what's your favorite trailer… and why?

Must brew more coffee, tweak the trailer script, email it to the Crew of Awesomosity… and has it been more than a month since I've paid bills?  Uh-oh…