2 Times Steve Jobs Beat the Odds by Using a Forgotten Communication Tool

Walter Isaacson’s “enthralling” (The New Yorker) worldwide bestselling biography of Apple co-founder Steve Jobs—the inspiration for the movie Steve Jobs starring Michael Fassbender, Kate Winslet, Seth Rogen, and Jeff Daniels, directed by Danny Boyle with a screenplay by Aaron Sorkin.

Steve Jobs is known for his effective speeches and presentations in narrative form, but twice in his career he leveraged the ceremony as a unique communication tool to get his point across. According to Nancy Du...