Formatting 101-Don't Do This to Your Book

I've seen some horrific attempts at creating a book over there years. Since InDesigns creation, it's only become worse. The above was sent to me by a regular client,(yes it's really small so you can see who did this) and when I converted his PDF back to word, I found out just how deep the problem went.   The manuscript had been sent to a friend of his, who offered to do the work for free--because let's face it, publishing is a hard gig.  So at first glance I expect everyone to notice the