Bryan Collins's Blog, page 3

The Algorithm-Proof Strategy: Why Email Marketing Beats Social Media

Learn why building an email list is the most reliable strategy for creators facing constant algorithm changes.

Struggling with algorithm changes? You’re not alone. I recently came across a news story that really put things in perspective: Denmark’s postal service is ending letter deliveries after 400 years of service. It’s a stark reminder that communication channels evolve—sometimes dramatically.

While physical mail may be declining, digital communication continues to thrive. I still reme...

From Zero to Web App Developer in One Afternoon: How AI is Changing the Game for Creators

Discover how non-technical content creators can build functional web applications in hours using AI tools, expanding their value proposition beyond content creation.

I’m not a coder. Never will be. Yet one Tuesday afternoon, I built EssayAnalyzer – a fully functional web app that analyzes essays and generates citations.

Breaking Down Technical BarriersThe barrier between creators and developers is crumbling faster than we realize.

My subscribers frequently ask how to analyze the...

Why Your AI Prompt Library Is Worth Its Weight In Gold

Create a valuable prompt library to maximize your AI content creation and stop wasting time with ineffective prompts.

Have you ever noticed how some people consistently get remarkable results from AI while others struggle with mediocre outputs? The difference often comes down to one critical asset: a well-curated prompt library.

The Hidden Value of Prompt CollectionsWhen I discover effective frameworks, I don’t use them once and discard them. I systematically add them to my collect...

Why Everything You Know About Book Publishing Might Be Wrong

A critical look at how artificial intelligence is disrupting traditional book publishing and authority-building strategies.

The “write a book to build authority” playbook that experts have been pushing for years is dying a slow death. This strategy, once considered the golden ticket to establish yourself as an industry leader, is facing unprecedented challenges in today’s rapidly evolving digital landscape.

The Collapse of Traditional Models

Crowdfunding publisher Unbound just c...

Why Perfect Grammar is Killing Your Writing Career: The Self-Editing Guide for Content Creators

Learn how obsessing over perfect grammar might be holding back your writing career and discover practical self-editing tips that actually work.

Are you spending hours polishing every sentence to grammatical perfection? You might be sabotaging your writing career without even realizing it. The hard truth is that perfectionism is often just procrastination wearing a respectable disguise.

The Myth of Perfect WritingSometimes I still find mistakes in published content—and that’s perfec...

What Google’s Boffins Taught Me About Writing AI Prompts That Actually Work

Learn the four-part framework for AI prompt engineering that transformed my content creation process.

When I started using AI, I wasted hours trying to get Claude and ChatGPT to generate copy. My prompts were all over the place: “Write me compelling sales copy for a coaching program for content creators,” “Make my sales copy more persuasive,” “Improve my copy so it sounds better.”

The outputs? Generic, bland, and useless.

I wanted to set AI aside and write all my content without help, b...

How I Organize My YouTube Channel with Trello: A Complete Workflow Guide

Learn how to effectively manage your YouTube content creation using Trello boards to organize your workflow and boost productivity.

Content creation requires organization, especially when managing a YouTube channel. After trying various project management tools, I’ve found Trello to be the perfect solution for my video production workflow.

My Trello Board Structure for YouTube Content

My YouTube management system revolves around a simple but effective Trello board with several key c...

The Hidden Truth About Viral Content: Confessions of a Reformed Creator

Creating meaningful content in a world obsessed with quick viral hits and vanishing algorithms.

A reader recently reached out to me about her journey writing online. Her biggest struggle? Finding the balance between creating content that performs well and not becoming obsessed with metrics and numbers.

I understand her dilemma perfectly. At first glance, the data seems clear: shallow clickbait is the path to engagement. But after years in this space, I’ve learned some hard truths about cha...

The Notion Content System That Saves Me Hours Each Week

Discover how to build a content library in Notion that transforms your existing work into a valuable asset you can mine again and again.

Your existing content is like an untapped gold mine – most creators keep digging new holes instead of mining what they already have.

I’ve spent years writing online, and I’ve learned a painful truth: content creation can easily become a full-time, low-paying job if you keep starting from scratch every time. The constant pressure to produce something new d...

Why ChatGPT Still Beats Google Gemini for Content Creation

Comprehensive comparison of AI writing tools revealing why ChatGPT still outperforms Google Gemini for content creators.

I recently put Google Gemini’s content creation capabilities to the test, comparing it against ChatGPT and Claude to see which AI tool performs best for business copywriting. While Gemini offers some compelling features, particularly for Google Workspace users, it still falls short in several key areas.

Google Gemini’s Content Creation ToolsGemini’s strongest adv...