Bruce Beckham's Blog - Posts Tagged "amazon-reviews"

Reviews exposé

Have you ever wondered how newly published novels start life with incredible ratings on Amazon?

The explanation is that there are companies who, for a FEE PAID BY THE AUTHOR, will generate hundreds of reviews.

Here are some examples, by the same ‘sham’ reviewer who is rattling out 7-8 per month (I have kept the reviewer's name and book titles anonymous):

April 30 2015 – A GREAT BOOK BY A GREAT WRITER – 5 STARS
Look forward to reading more of his books. Action and intrigue from start to finish.

April 28 2015 – GREAT BOOK, GREAT WRITER – 5 STARS
Love the book & his writing. Look forward to the next one.

April 24 2015 – LOVED THE BOOK – 5 STARS
Look forward to reading the rest in the series. Plenty of action and adventure to satisfy anyone who enjoys a good thriller.

April 18 2015 – WELL WORTH READING – 5 STARS
I enjoyed reading this book & look forward to reading more of his writings.

April 10 2015 – BEST BOOK IN THE SERIES – 5 STARS
I thoroughly enjoyed reading it. The story was different to what is usually in the series.

April 6 2015 – RECOMMENDED GOOD READING – 5 STARS
Another great book that was hard to put down. Roll on the next book in the series.

March 29 2015 – ANOTHER GREAT READ – 5 STARS
Another great read. Look forward to the next book.

Are your sides splitting yet?

The trouble is, these reviews are ACTUALLY ON AMAZON, along with countless others like them.

Sadly, it undermines the whole system of Amazon ratings – how can you tell at a glance that a title has not been artificially boosted?

Thank goodness for Goodreads!
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Published on May 09, 2015 06:32 Tags: amazon-reviews