David Hooper's Blog: Build A Big Podcast, page 6

November 18, 2024

Insider Language = Big Podcast (Insider 206)

In this episode of Build A Big Podcast, dive into the power of insider language, strategies for audience growth, and crucial tips for preventing hearing loss as a podcaster ...

Episode Topics

Insider Language

: Engaging and retaining podcast audience

Audience Building

: Quality followers over quantity

Podcasting Conferences

: Critiques and recommendations for improvement

Hearing Loss

: Risks from frequent headphone use

Monetization

: Big Podcast AMP and diverse income streams

Content Quality

: Emotional impact and engaging delivery

Automated Scheduling

: Streamlining guest booking processes

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Episode Timestamps

00:00 "Belonging" is crucial for podcast growth 04:23 People share podcasts with like-minded insiders 08:51 Expand podcast revenue with diverse skills 10:03 Quality followers - prioritize interaction over quantity 13:09 Quality podcast plus promotion attracts an audience effectively 16:04 Quality audio crucial for overcoming situational disabilities 21:57 "Unconferencing" and attending events even with affordability issues 25:10 Opioid addiction affected his hearing severely ... 25:41 Protect your hearing; fake eardrum may be an option for the future 31:32 Understanding jargon can be difficult for listeners - here is what to do! 35:02 Subscribe and never miss an episode

The Newsletter for Podcasters

Big Podcast Insider - Weekly Podcasting Newsletter ​

This episode of Build a Big Podcast is brought to you by Riverside ...​

Riverside is online recording software that makes it easy for podcasters to record studio-quality interviews from anywhere. Try it free and, if you like it, get 15% off any membership plan when you use the code BIGPODCAST.​​

About this episode of Build a Big Podcast:​

This is the audio companion to Issue 206 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. On this episode, I dive into where the money is made in podcasting. how to get more reviews (and subscribers) for your podcast, podcast hosting, and more.   ​

Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, you can subscribe here – it's free and you can unsubscribe at any time with a single click.​

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Published on November 18, 2024 17:56

November 9, 2024

Make a Cheap Mic Sound Better (Insider 205)

Unlock the secrets to creating impactful podcast content, celebrity influence, and smart recording techniques with David Hooper on this episode of Build a Big Podcast ...

Episode Topics

Celebrity Interviews and Content Strategy Podcast Growth Techniques and Stages Importance of Community Engagement Enhancing Audio Quality on Budget Consistency and Quality in Content Creation Ideation and Research for Podcast Topics Effective Marketing and Monetization Strategies

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Episode Timestamps

04:09 Valuable artists and celebrities differs from marketing "influencers" 08:32 Focus on evergreen topics over fleeting trends 11:36 Balance creativity and strategy in podcasting decisions 13:47 Build your audience; they will grow organically 17:22 Use pop filter or speak at angle 21:41 Low-cost ad space for independent podcasters 23:06 Helping podcasters succeed and monetize.

The Newsletter for Podcasters

Big Podcast Insider - Weekly Podcasting Newsletter ​

This episode of Build a Big Podcast is brought to you by Riverside ...​

Riverside is online recording software that makes it easy for podcasters to record studio-quality interviews from anywhere. Try it free and, if you like it, get 15% off any membership plan when you use the code BIGPODCAST.​​

About this episode of Build a Big Podcast:​

This is the audio companion to Issue 205 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. On this episode, I dive into where the money is made in podcasting. how to get more reviews (and subscribers) for your podcast, podcast hosting, and more.   ​

Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, you can subscribe here – it's free and you can unsubscribe at any time with a single click.​

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Published on November 09, 2024 22:12

October 31, 2024

This Will Grow Your Podcast Audience (Insider 204)

Unlock your podcasting potential with tips on rebranding, leveraging Podcasting 2.0, improving audio quality, and an opportunity to join the 30-Day Solo Podcasting Challenge for a special price (see cart and use coupon FINAL27) in this episode of Build a Big Podcast with David Hooper.

Episode Topics

General Advice

Importance of giving listeners something to care about and something they'll miss if it's gone.

Sponsor Advertisement: Riverside.fm

Features and benefits of Riverside.fm

Overview of multitrack recording and its importance.

Free trial and discount code (BIGPODCAST) for Riverside.fm.

30-Day Solo Podcast Challenge

Details about joining the 30-day challenge.

Benefits: improving hosting skills, clarifying your message, and working with David Hooper and Big Podcast

Temporary Rebranding

Example of Goldfish crackers rebranding to Chilean Sea Bass

How to use creative rebranding to attract attention to your podcast

Podcasting 2.0

Overview of the concept and its current state

Benefits: listener messages, direct donations, advanced RSS features

Mention of players supporting Podcasting 2.0:

Podverse

Fountain

Technical Tips: Audio Editing

How to make your voice sound better in Audacity

Sequence of editing steps: EQ, normalize, compress, normalize

Listener Engagement

Story about an April Fool's joke that didn't go over well

Discussion on how passive listeners often do not interact but still care

Encouragement to consider every listener, even those who don’t actively engage

Internet Domain Importance

Story about the disappearance of the ".io" domain extension

Importance of controlling your domain name and using domain-based RSS wrappers

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Episode Timestamps

00:00 Halloween enables authenticity; use it for podcasting 04:14 Postproduction enhances podcast transitions and content delivery 08:32 Podcasting 2.0 offers substantial, evolving upgrades 13:31 Audacity adds nondestructive editing (and how to improve your voice) 17:01 Each email/comment you get represents many unspoken voices 20:22 Domain control isn't always guaranteed; consider alternatives 23:25 Join the 30-Day Solo Podcast Challenge 

The Newsletter for Podcasters

Big Podcast Insider - Weekly Podcasting Newsletter ​

This episode of Build a Big Podcast is brought to you by Riverside ...​

Riverside is online recording software that makes it easy for podcasters to record studio-quality interviews from anywhere. Try it free and, if you like it, get 15% off any membership plan when you use the code BIGPODCAST.​​

About this episode of Build a Big Podcast:​

This is the audio companion to Issue 204 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. On this episode, I dive into where the money is made in podcasting. how to get more reviews (and subscribers) for your podcast, podcast hosting, and more.   ​

Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, you can subscribe here – it's free and you can unsubscribe at any time with a single click.​

Want more help growing your podcast audience?

Big Podcast Extra - Podcasting Tips Big Podcast AMP (Audio Monetization Program)

         
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Published on October 31, 2024 15:54

October 27, 2024

Solo Podcast Challenge (Insider 203)

In this episode of Build a Big Podcast, David Hooper discusses the importance of cutting out the middleman, mastering solo podcasting, and building rapport with guests, featuring tips from his own experiences and lessons from legendary hosts like Howard Stern.

Sure, here is a comprehensive sequence of topics covered in the transcript with sub-topic bullets below each primary topic:

Introduction Introduction to Alibaba and AliExpress Caution against buying microphones Comparison with Amazon Purpose of the podcast Growing your podcast Attracting more listeners Making sharable content Cutting Out the Middleman Personal anecdote on using Alibaba Recommendation against purchasing microphones there The World's Oldest Podcaster ... Zita Christian Starting podcasting at 69 years old Overcoming initial challenges Importance of self-editing and perseverance Hiring out tasks vs. personal involvement 30-Day Solo Podcast Challenge Details about the challenge Importance and difficulty of solo podcasting Process overview Offering personal coaching and support Encouragement to join and contact for a discount Big Podcast AMP Introduction to audio monetization program Personal coaching for audience growth 30 Day Solo Podcast Challenge is included Further coaching options and discount details You Are Not Late Debunking the myth of being too late to start podcasting Encouragement to start now Rapport Building with Howard Stern Masterclass on building rapport Kamala Harris interview example Howard Stern's evolution as a host Practical advice on pre-interviews and guest comfort PodIndy Event Information about PodIndy in Indianapolis Focus on independent podcasting Learning opportunities and networking Mention of notable attendees including Dave Jackson The World is a Quiet Place (Until You Hit Record) Addressing background noise in recording Personal anecdote involving a guest's dog Integrating unexpected sounds into the show Ethics and strategy for handling distractions

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Episode Timestamps

00:00 Cutting middlemen boosts podcast market strategy 04:12 Podcasting in 70s, inspiring tech adaptation 07:39 Quick solo podcasting tips for improvement 11:01 Podcasting easier now (and not too late) 14:46 Learn solo podcasting, grow audience in 30 days 16:48 Howard Stern: top radio interviewer now 21:11 Dog barking during radio session 23:49 Work with distractions (unless they're too disruptive) 26:17 Join 30-Day Podcast Challenge ...

The Newsletter for Podcasters

Big Podcast Insider - Weekly Podcasting Newsletter ​

This episode of Build a Big Podcast is brought to you by Riverside ...​

Riverside is online recording software that makes it easy for podcasters to record studio-quality interviews from anywhere. Try it free and, if you like it, get 15% off any membership plan when you use the code BIGPODCAST.​​

About this episode of Build a Big Podcast:​

This is the audio companion to Issue 203 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. On this episode, I dive into where the money is made in podcasting. how to get more reviews (and subscribers) for your podcast, podcast hosting, and more.   ​

Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, you can subscribe here – it's free and you can unsubscribe at any time with a single click.​

Want more help growing your podcast audience?

Big Podcast Extra - Podcasting Tips Big Podcast AMP (Audio Monetization Program)

         
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Published on October 27, 2024 19:23

October 18, 2024

For Those About to Podcast ... We Salute You (Insider 202)

Uncover the crucial steps to building a lasting podcast audience, the impact of consistent content creation, and strategies for leveraging social media and interactive tools to boost engagement and growth in this episode of Build a Big Podcast!

Big Ideas in this Episode

Project Impact and Persistence

: Slow starts, steady growth

Building an Audience

: Leveraging guest appearances

Social Media and Interactivity

: Engaging through platforms

Sales and Distribution Insight

: Importance of sales channels

Independence and Control

: Retaining content rights

Success Stories

: Examples of gradual success

Platform Preferences

: Reaching audiences effectively

You want these links ...

Subscribe to Build a Big Podcast See Big Podcast AMP for personalized podcast growth assistance

Episode Timestamps

00:00 Learn how to grow and monetize your podcast with insights from Build A Big Podcast 07:53 Releasing projects can significantly impact your life, but not all will gain traction 11:55 Continual promotion leads to growth; sustained interest is key 14:51 Self-publishing offers control over pricing, content, and royalties, unlike traditional publishers 18:57 Podcasting gains respect as Kamala Harris appears on Call Her Daddy to reach younger, less politically active voters in a tight election 22:27 Getting political on your podcast is risky due to tribalism; only do so if it aligns with your niche 25:28 Creative careers require long-term effort. Audiences value longevity and understand the need for breaks to sustain creativity 26:33 Take time off for the holidays if needed, but consider creating content during this period when there's less competition. Prioritize self-care. 30:15 Subscribe to Build A Big Podcast at bigpodcast.com/subscribe for instant episode updates

The Newsletter for Podcasters

Big Podcast Insider - Weekly Podcasting Newsletter ​

This episode of Build a Big Podcast is brought to you by Riverside ...​

Riverside is online recording software that makes it easy for podcasters to record studio-quality interviews from anywhere. Try it free and, if you like it, get 15% off any membership plan when you use the code BIGPODCAST.​​

About this episode of Build a Big Podcast:​

This is the audio companion to Issue 202 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. On this episode, I dive into where the money is made in podcasting. how to get more reviews (and subscribers) for your podcast, podcast hosting, and more.   ​

Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, you can subscribe here – it's free and you can unsubscribe at any time with a single click.​

Want more help growing your podcast audience?

Big Podcast Extra - Podcasting Tips Big Podcast AMP (Audio Monetization Program)

         
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Published on October 18, 2024 18:12

October 12, 2024

48-Hour Podcasting Contest (Insider 201)

Learn how overlooked podcasting skills, Pixar storytelling rules, and all about new tools to help grow your podcast audience and improve content quality in this episode of Build a Big Podcast!

Big Ideas in this Episode

Overlooked Podcasting Skills Skills developed through podcasting Pixar Story Rules Engaging content and character development Interview Flexibility Adapting to unexpected interview directions Podcast Ads - Handling contracts and ad scripting Sonic Dash Competition - a 48-hour audio storytelling contest Audience Growth Strategies to broaden your listener base  You want these links ... Subscribe to Build a Big Podcast See Big Podcast AMP for personalized podcast growth assistance

Episode Timestamps

04:10 Heroes gain powers ... what about you? 06:49 Your origin story 11:49 Consistent publishing gains listeners in crowded market 15:13 Focus on retention 18:47 Interactions, conversations, and diplomatically saying no 25:54 Skilled interviewers adapt, listen, improve interviews 27:38 Notejoy simplifies collaborative podcast production 29:52 Podcasting can change the world

The Newsletter for Podcasters

Big Podcast Insider - Weekly Podcasting Newsletter ​

This episode of Build a Big Podcast is brought to you by Riverside ...​

Riverside is online recording software that makes it easy for podcasters to record studio-quality interviews from anywhere. Try it free and, if you like it, get 15% off any membership plan when you use the code BIGPODCAST.​​

About this episode of Build a Big Podcast:​

This is the audio companion to Issue 201 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. On this episode, I dive into where the money is made in podcasting. how to get more reviews (and subscribers) for your podcast, podcast hosting, and more.   ​

Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, you can subscribe here – it's free and you can unsubscribe at any time with a single click.​

Want more help growing your podcast audience?

Big Podcast Extra - Podcasting Tips Big Podcast AMP (Audio Monetization Program)

         
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Published on October 12, 2024 19:23

October 5, 2024

Overrated Podcasting Tools

Discover the truth behind podcasting myths as David Hooper breaks down what’s overrated, underrated, and accurately rated in the latest episode of Build a Big Podcast.

In this episode ...

Importance of backup recorders Daily podcasting pros and cons Interview vs. conversation format Solo podcasting skills and benefits Podcast guest traffic overestimation Setting up a dedicated podcast studio Practical podcasting equipment and spaces Topic 1: Backup Recorders

Importance of backup recorders

Personal anecdote about a recording issue

Details on the specific equipment used (Zoom F3)

Steps taken to troubleshoot recording issues

The critical nature of having a backup

Topic 2: Daily Podcasting

Skill development opportunities

Improving hosting and editing skills

Potential drawbacks

Risk of audience burnout

Optimal frequency for podcast growth

Comparison of different publishing frequencies

Topic 3: Interview Format Podcasting

Interview vs. conversation

Common pitfalls of conversational podcasts

Importance of focused interviews

Story extraction and structured planning

Role of pre-interviews

Significance of preparation

Guests' impact on traffic

Misconceptions about guest-driven growth

Challenges of securing unique guests

Topic 4: Solo Format Podcasting

Advantages of solo podcasts

Establishing expertise

Schedule and format control

Challenges of solo formats

Requirement of higher skill levels

Necessary editing and preparation efforts

Benefits of avoiding co-hosts and guests

Reduced scheduling hassles

Lower dependency on others

Topic 5: Podcast Studio

Necessity and overrated perceptions

Description of David Hooper's studio setup

Soundproofing and equipment details

Simplicity and functionality

Benefits of a dedicated space vs. flexible setups

Efficient flow and noise reduction

Encouragement for listeners to create their own dedicated spaces based on available resources

The Newsletter for Podcasters

Big Podcast Insider - Weekly Podcasting Newsletter ​

Want more help growing your podcast audience?

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Published on October 05, 2024 20:29

October 4, 2024

YouTube Hype for Podcasters (Insider 200)

Join David Hooper as he celebrates the 200th issue of Big Podcast Insider ... or does he?

No ... Get tips on podcast growth, help with your solo podcasting, and Tim Ferriss' new rules for podcasting in this episode of Build a Big Podcast!

Big Ideas in this Episode

Podcast anonymity and recognition Tim Ferriss' new podcast rules YouTube's Hype feature explained Importance of clear podcast goals Enhancing podcast audio quality Free BBC sound effects library

Additional Information

Subscribe to Build a Big Podcast See Big Podcast AMP for personalized podcast growth assistance

Episode Timestamps

00:00 Anonymity in podcasting: recognition without credit 07:55 30-day program to improve solo podcasting skills 11:05 High chart placement boosts visibility and success 14:55 Tim Ferriss has rules for collaboration with him 16:39 Interviewing Dolly Parton is a rare opportunity 20:21 Clarity and accessibility are key for podcasts 23:10 Podcast clarity, accessibility, professionalism, monetization, action

The Newsletter for Podcasters

Big Podcast Insider - Weekly Podcasting Newsletter ​

This episode of Build a Big Podcast is brought to you by Riverside ...​

Riverside is online recording software that makes it easy for podcasters to record studio-quality interviews from anywhere. Try it free and, if you like it, get 15% off any membership plan when you use the code BIGPODCAST.​​

About this episode of Build a Big Podcast:​

This is the audio companion to Issue 200 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. On this episode, I dive into where the money is made in podcasting. how to get more reviews (and subscribers) for your podcast, podcast hosting, and more.   ​

Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, you can subscribe here – it's free and you can unsubscribe at any time with a single click.​

Want more help growing your podcast audience?

Big Podcast Extra - Podcasting Tips Big Podcast AMP (Audio Monetization Program)

         
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Published on October 04, 2024 08:59

September 23, 2024

Does Your Podcast Have an Enemy? (Insider 199)

Discover essential tips on growing your podcast, optimizing Spotify visibility, engaging your audience, and boosting monetization in this episode of Build a Big Podcast!

Big Ideas in this Episode

Personal Experience with NPR:

David Hooper shares his experience of doing a segment for a local NPR affiliate and being recognized, illustrating the power and reach of audio content

Targeted Promotion Strategies:

The importance of targeted promotion over mass "spamming" 

How to Get More Podcast Subscribers:

Guiding listeners to specific platforms and increasing subscription rates for your podcast

Building Rapport with Guests:

Helping guests feel comfortable and how to build rapport to get better interviews

Combatting Red Light Syndrome)

Techniques to alleviate guest nervousness 

Spotify Algorithm Optimization:

Tips on how to optimize content to take advantage of Spotify's algorithm, which prioritizes quality content and user engagement

Listener Support Platforms:

The importance of platforms like Buy Me a Coffee, Fanlist, and Patreon for building a community and involving listeners in your podcast

Parasocial Relationships in Podcasting:

How longer podcast episodes foster deeper connections and a sense of involvement among listeners

Creating Podcast Enemies for Engagement:

The concept of creating an "enemy" to solidify listener loyalty and engagement

Additional Information

Subscribe to Build a Big Podcast See Big Podcast AMP for personalized podcast growth assistance

Episode Timestamps

05:41 "Better to target true believers" 07:42 Podcast listeners engage longer than YouTube viewers 11:43 Balance community involvement and business clarity in podcasts 13:33 Howard Stern faced many FCC complaints 17:53 Promote your podcast on Spotify for growth 19:27 Collaborate with peers to promote your podcast 24:39 Plosive tests and tongue twisters 26:31 Ask guests the same question each interview?! 29:21 Voice-to-text tool for better podcast marketing

The Newsletter for Podcasters

Big Podcast Insider - Weekly Podcasting Newsletter ​

This episode of Build a Big Podcast is brought to you by Riverside ...​

Riverside is online recording software that makes it easy for podcasters to record studio-quality interviews from anywhere. Try it free and, if you like it, get 15% off any membership plan when you use the code BIGPODCAST.​​

About this episode of Build a Big Podcast:​

This is the audio companion to Issue 199 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. On this episode, I dive into where the money is made in podcasting. how to get more reviews (and subscribers) for your podcast, podcast hosting, and more.   ​

Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, you can subscribe here – it's free and you can unsubscribe at any time with a single click.​

Want more help growing your podcast audience?

Big Podcast Extra - Podcasting Tips Big Podcast AMP (Audio Monetization Program)

         
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Published on September 23, 2024 19:04

September 21, 2024

How to Name Your Podcast (Insider 198)

Discover the impact of a strong domain name, the secrets to naming your podcast, and how to make your podcast sound bigger with this episode of Build a Big Podcast!

Main Objectives of this Episode

Growing your podcast audience Making a podcast that people seek out Creating content that helps people (and makes you money) Episode Overview Dotcom domains: Ego stroke or good decision How to book an interview and its benefits Naming or renaming your podcast Robot podcasting and related ideas Tricks to make your podcast sound bigger Dotcom Domains Discussion Importance of having a dotcom domain Comparison of dotcom domains to alternative domain variations Market insights and advice on purchasing dotcom domains Personal experiences and anecdotes related to domain names Creativity in domain naming using different examples Tools to find available domains Be a Guest Segment Story of Engel Jones and his 3000-interview goal Invitation to participate in Engel Jones' current podcast Benefits of learning from high-volume interview operations How to Name or Rename Your Podcast Complexity of changing a podcast name Tools for brainstorming and vetting podcast names Importance of cultural and linguistic sensitivity Cautionary tales and lessons from naming mistakes Agencies and services for professional rebranding assistance Robot Podcasting and More Insights from RadioDaysAsia Human elements that improve podcasting (authenticity, respect, fun, etc.) Importance of preparation and its impact on live radio vs. taped podcasts Encouragement to consider more thorough preparation Tricks to Make Your Podcast Sound Bigger Importance of multiple voices for listener engagement Use of AI-generated voices for variety Additional suggested resources and article links Importance of Consistency Consistency in release schedules to build and maintain audience trust Examples of consistent release schedules (daily, weekly, monthly)

Additional Information

Subscribe to Build a Big Podcast See Big Podcast AMP for personalized podcast growth assistance

Episode Timestamps

06:05 Losing a domain forces creative name choices 08:10 Get a valuable domain; negotiate lower prices 14:58 Write/podcast about lasting topics; plan, adapt accordingly 17:36 Preparation is essential for delivering effective broadcasts 22:11 Consistency is key to growing podcast audience 22:43 Consistent podcast releases build trust and audience

The Newsletter for Podcasters

Big Podcast Insider - Weekly Podcasting Newsletter ​

This episode of Build a Big Podcast is brought to you by Riverside ...​

Riverside is online recording software that makes it easy for podcasters to record studio-quality interviews from anywhere. Try it free and, if you like it, get 15% off any membership plan when you use the code BIGPODCAST.​​

About this episode of Build a Big Podcast:​

This is the audio companion to Issue 198 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. On this episode, I dive into where the money is made in podcasting. how to get more reviews (and subscribers) for your podcast, podcast hosting, and more.   ​

Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, you can subscribe here – it's free and you can unsubscribe at any time with a single click.​

Want more help growing your podcast audience?

Big Podcast Extra - Podcasting Tips Big Podcast AMP (Audio Monetization Program)

         
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Published on September 21, 2024 15:44

Build A Big Podcast

David     Hooper
The Marketing Podcast for Podcasters
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