Debbie Young's Blog, page 62

October 28, 2012

Why You Should Sell The Author As Well As The Book

As an author, are you shy of promoting yourself alongside your book? Don’t be – it’s a really useful trick to help you sell more books.  Last night, looking forward to an extra hour’s reading due to the end of British summer time, I was checking out the books by my bedside when I reached …
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Published on October 28, 2012 15:40

October 24, 2012

The Challenge of Chick-Lit

(New post of book promotion advice for authors in the chick-lit genre, helping self-published or independently published women writers and novelists) If you are a chick-lit writer, there are blessings and there are curses, from the book promotion point of view. First, the blessings. Chick-lit is hugely popular. There are literally millions of women who read …
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Published on October 24, 2012 13:24

October 23, 2012

What’s the difference between selling a puppy and selling a book?

(Introducing a simple but brilliant book promotion tip to help self-published and independent authors sell more books) Chatting to the guests at the launch of my own book, Sell Your Books!,  I was reminded by David Williams, husband of the late poet Joyce Williams, of a great tip for selling more books. “When I’m doing a …
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Published on October 23, 2012 15:14

October 4, 2012

Book Promotion Ideas for Poetry Books

  As today is National Poetry Day, it’s the perfect occasion to pay special attention to the challenge of the promotion of poems and poetry books. To many people, buying a book of poetry means stepping outside of their usual habits and comfort zone. Many people profess to love poetry but don’t buy anywhere near …
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Published on October 04, 2012 10:39

September 25, 2012

It’s Never Too Late To Promote Your Book

Recent reports about some of this autumn’s biggest book promotions  - the 75th edition of The Hobbit and the 25th anniversary of Where’s Wally? – made me reconsider one piece of book promotion advice often given to aspiring self-published authors: to start promoting your book long before it’s published. Better still, some say, to start …
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Published on September 25, 2012 15:18

September 19, 2012

Why Even Household Names Must Promote Their Books

With 96 days to go till Christmas, the bookies are already taking bets on which book will be the 2012 Christmas bestseller. It’s a dead cert that the bestselling author will be a household name. The smart money’s currently on Jamie Oliver’s 15-Minute Meals, with  J K Rowling’s first book for adults, A Casual Vacancy, …
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Published on September 19, 2012 14:31

September 12, 2012

Festive Opportunities to Sell Your Books

Though I hate to fast forward to Christmas, today’s tip for how to sell more of your self-published books addresses the opportunity for you to take part in local Christmas  shopping events. While most of us are still playing catch-up after our summer holidays, behind closed doors all over the country fundraising groups are planning …
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Published on September 12, 2012 14:10

September 5, 2012

6 Great Reasons To Keep Posting Online Book Reviews

To my mind, one of the greatest strengths of websites such as Amazon and GoodReads is that they allow readers (and writers) to post book reviews for all to see. Much as  I love bricks-and-mortar bookshops, I’ve never seen one yet which can do this on the same scale. (Though I DO love Waterstones‘ idea …
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Published on September 05, 2012 16:14

August 8, 2012

Befriend Great Self-Promoting Authors

This may not seem the most obvious piece of advice on promoting YOUR book, but it’s worth taking frequent steps outside your own marketing plan to examine the marketing activity  of other writers. There are many new self-published authors out there who not only fervently promote their books, but generously share their experiences  to help other …
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Published on August 08, 2012 01:36

July 25, 2012

12 Reasons Why Authors Should Be On Twitter

I’m a born-again Tweeter. Having joined the site in its infancy, for a long time I did very little with it. But having recently rediscovered it, I’m now spreading the word with evangelical zeal about its benefits for authors. Here are twelve compelling reasons why, if you’ve written a book, you should get tweeting now. …
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Published on July 25, 2012 01:14