Scott Allen's Blog, page 5

April 28, 2012

Guest Post at @mqtodd’s blog: How to use @ifttt to rock @Klout, @Kred, @EmpireAve and everything else


One of the biggest challenges as you expand your online influence is how to manage your attention. If you follow people back on Twitter, for example, pretty soon you’re trying to drink from a firehose.


ifttt to the rescue!


In this post I show how to auto-curate Twitter lists of a) people who engage with you publicly via @ messages or retweets, and b) people who participate in a particular hashtag chat.


It’s a great way to help focus your attention and support on like-minded people who are willing to support and interact with you.

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Published on April 28, 2012 21:09

April 16, 2012

Social Media Strategy = Shooting at Moving Targets

Just when you think you’ve finally got a handle on social media strategy…




Noise to Signal Cartoon

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Published on April 16, 2012 19:54

March 27, 2012

Temmiff emmywum?

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Published on March 27, 2012 10:47

February 24, 2012

Gandhi on Being a Maverick

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Published on February 24, 2012 12:04

February 18, 2012

The Root of All Fears

Fear, our primal response to danger, is part of what has kept the human race alive. But our capacity to imagine the future… “the worst case scenario”… can also turn it pathological. From The New York Times:


This simple distinction between anxiety and fear is an important one in the task of defining and treating of anxiety disorders, which affect many millions of people and account for more visits to mental health professionals each year than any of the other broad categories of psychiatric disorders.



Fear and anxiety are in the brain because they helped our ancestors and theirs cope with life’s challenges. But when these states interfere with our ability to survive and thrive, one has an anxiety disorder. These include phobias, panic disorder, post-traumatic stress syndrome, generalized anxiety disorder, among other conditions. While fear plays a key role in some anxiety disorders (phobia, post-traumatic stress), it takes a back seat in others (generalized anxiety).


Read more…

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Published on February 18, 2012 12:04

February 14, 2012

Do Antidepressant Meds Really Work? In a Word, NO!

From the Dana Foundation:


Simply stated, clinical trial data on antidepressants, similar to that for many other classes of drugs, including most cancer and anti-inflammatory drugs, have never shown that more than 60 to 70 percent of patients in any given study improve.  And, in many studies, improvement on a placebo (so-called sugar pill with no active drug) is observed in 30 to 50 percent of patients during the average six week trial period.  This could be taken to mean that only about 20 percent of depressed patients truly benefit from their antidepressant medication (i.e. beyond those patients who would benefit from just a placebo), with 30 to 40 percent of patients failing to improve on either drug or placebo.


Why, then are drugs with such limitations widely used as antidepressants by the medical profession?


Great question. Especially when studies have shown that the single most effective treatment for depression is…


Wait for it…


Whichever one the patient, not the doctor, believes is going to be most effective. A 2005 study found that “after three months of treatment, the…patients matched with their preferred treatment were significantly less depressed than those not matched. Patients who got their preferred treatment also tended to be less depressed after nine months.”


So the placebo effect seems to take place even when you’re not receiving a placebo — simply the belief and expectation that the treatment you’re receiving significantly improves its effectiveness.


Does this have implications for treatments for other health issues, both mental and physical? Not a huge leap…

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Published on February 14, 2012 12:04

February 8, 2012

Napoleon Hill on Reputation

No accurate thinker will judge another person by that which the other person’s enemies say about him.


Napoleon Hill



Google should post that as a disclaimer on searches on people’s names! Some of the nicest, brightest, most spiritual people I know have been the brunt of someone’s negative rants online, and unfortunately, if they shout loud enough and often enough, they can easily created a distorted perception of someone who has years or even decades of fans and satisfied customers.


Want to make the world a more positive place?


Tell about your positive experiences online. Write a review on Yelp or CitySearch. Give a recommendation on LinkedIn. Share about it on Twitter and Facebook. Rate it on Amazon or Google.


Don’t make stuff up. Don’t whitewash the truth. Just be every bit as willing — eager, even — to tell about good experiences as bad.

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Published on February 08, 2012 12:04