Dianne Jacob's Blog, page 21

As The Web Goes to Video, What Happens to Writing?

Cookbook author and writer Michael Ruhlman returned to blogging recently, after a couple of months off. In his post, he wondered if people still read food blogs. It never occured to him that the big question might be about video, not text. “Am I wrong in thinking that there are fewer [blogs] now and that people […]

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Food Blogger Pro Helps You Build a Successful Blog

When enrolment comes around at Food Blogger Pro, I endorse it. That’s a rare thing, so I hope you’ll read on. Food Blogger Pro is a commuity to start, grow and monetize your food blog. Bjork Olstrum is a voracious reader, tech guy, and overachiever type. He started Food Blogger Pro three years ago because so many bloggers […]

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How a Food Writer Loses Weight

A guest post by Amy Sherman It’s easy to gain weight, as a food writer and recipe developer. I often dine at restaurants, enjoying multi-course meals, sometimes several days in a row. I always try to taste as many dishes as I can. When I’m developing recipes for clients, it seems like I’m tasting all day long. […]

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Do You Think of Food Writing As a Business?

Andy Schloss does. His business income has stayed steady for the last 30 years, hovering around $100,000 annually. He also thinks of his career in business terms, not as someone who works for fun, where income is secondary. The bottom line: Andy has stayed on top financially because he shifts his food writing work as the […]

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Sharing Online Recipes Versus Cookbook Recipes

A guest post by Leah Schapira A few weeks ago, I posted a photo of a shredded beef pizza on Instagram. Here’s the caption: Loving tonight’s shortcut dinner (yes, it’s as good as it looks!). Breadsmith’s Pizza Dough + pizza sauce (tomato paste, water, seasoning) + @jacksgourmet shredded beef on top. Place on a baking paper […]

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On Writing an Award-Winning Essay

You might think that writers who win awards have natural talent and dash off their stories in an afternoon. That’s the stereotype. Yes, a story I wrote called The Meaning of Mangoes won two national awards! But I didn’t dash it off, and it took me forever. Here’s the path of my mango essay and what I […]

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5 Things I Learned From Selling Almost 300,000 Cookbooks

A guest post by Melissa Joulwan Five years ago, my husband Dave and I decided to self publish our first cookbook, Well Fed. We had only the vaguest idea of what we were getting ourselves into. I’d written a previous book for a major publisher and didn’t enjoy the experience, so we knew what we didn’t want. […]

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25 Fantastic Links for Food Writers and Bloggers

Hey there, do you have time to research stories and posts about what’s happening in our industry? I thought not.  But I do. And people send me terrific articles and posts too, which makes me happy. That’s why I like to make lists like these. I’ve thrown in a few silly things just for fun. Because let’s not […]

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14 Million Deer Hunters: Hank Shaw Wants to Meet Them All

After traditionally publishing two cookbooks through Rodale and Ten Speed, Hank Shaw wanted  a third. But when publishers passed on a cookbook based on “Deer, Elk, Moose, Antelope and Other Antlered Things,” Hank gambled on his readers. He decided to self publish. He knew there was an audience for Buck, Buck, Moose: 14 million deer hunters in North […]

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“Write Like Your Life Depended on It,” says author Carolyn Phillips

You’ll be delighted by All Under Heaven, Carolyn Phillip’s new cookbok about the 35 cuisines of China. I’m giving away a copy. Leave a comment below and tell me your favorite Chinese food. Sorry, the giveaway is for US winners only, says the publisher. Now, on with the story… If you look up “overachiever” in the dictionary, you’ll […]

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