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5 distinct works
Multisensuale Markenführung: Eine verhaltenswissenschaftliche Analyse unter besonderer Berücksichtigung von Brand Lands in der Automobilwirtschaft (Innovatives Markenmanagement) (German Edition)
by
Christiane Springer
,
Manfred Kirchgeorg
(Foreword)
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— published 2008 —
2 editions
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B-to-B-Markenführung: Grundlagen - Konzepte - Best Practice
by
Carsten Baumgarth
(Contributor)
,
Marco Schmidt
(Contributor)
,
Salima S. Douven
(Contributor)
0.00 avg rating — 0 ratings
— published 2009 —
2 editions
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Live Communication Management: Ein strategischer Leitfaden zur Konzeption, Umsetzung und Erfolgskontrolle
by
Manfred Kirchgeorg
,
Christiane Springer
,
Christian Brühe
0.00 avg rating — 0 ratings
— published 2009 —
2 editions
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Management von Kundenbeziehungen: Perspektiven - Analysen - Strategien - Instrumente
by
Dominik Georgi
(Editor)
,
Hermann Diller
(Contributor)
,
Heribert Meffert
(Contributor)
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— published 2009
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Management von Kundenbeziehungen: Perspektiven - Analysen - Strategien - Instrumente
by
Dominik Georgi
(Editor)
,
Hermann Diller
(Contributor)
,
Heribert Meffert
(Contributor)
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