Sascha K. Alexander's Blog, page 3

Consistent Creative Content by Lee Hall - Review

In “Consistent Creative Content: A Guide to Authoring and Blogging in the Social Media Age”, Lee Hall offers a candid and practical guide for writers navigating the digital landscape. It is a valuable resource for anyone looking to enhance their online presence.

Read the full book review on my website

The authorpreneur: Balancing artistry and business

Many self-publishers hope their books will find an audience and perhaps generate some supplemental income. However, a subset of authors views their books as more than just literary creations—they see them as the foundation for building a business. We call these individuals authorpreneurs.

Read how authorpreneurs balance artistry and business

Sascha K. Alexander: Essentials for Authorpreneurs

Authorpreneurs shape their literary ventures as business managers, creative directors, as well as marketing and sales managers. For my "Essentials for Authorpreneurs". I will provide practical guides, training manuals, and supplemental materials that authorpreneurs can easily implement.

Read more about my "Essentials for Authorpreneurs"

From pitch to page: parallels in football and book preparation

As the hours count down until the kick-off of the UEFA Euro 2024 final, let’s appreciate the meticulous preparation behind the scenes—whether on the football field or at an author’s writing desk. Just as football teams meticulously plan and strategize, authorpreneurs also adopt a structured approach to ensure their stories come to life seamlessly.

Read "From pitch to page"