Joseph Matheny's Blog, page 21
August 7, 2014
2014 Literary References to Ong’s Hat in Other Works: A Collection
A few collected Ong’s Hat literary references from 2014. Other references pre-2014 can be found on the Reviews page. I only include the ones which directly relate to the legend as told in my works, not the historic references about the lost town itself.
Notice: Inclusion in this list in NO WAY IMPLIES AN ENDORSEMENT
Ong’s Hat spin off novels by other writers:
Conspiracy! The Movie, The Novel (Ong’s Hat Ashram legend plays a significant role in this book)
The Haunting of Ong’s Hat
Ong’s Hat by Steven Reeves (actually uses the Egg and the travel cults as a central theme in the story)
Ong’s Hat and a mysterious cult called The Ong’s Hat Flagellants plays a major role in Turnpike Flameout
Ong’s Hat and mysterious non-existent books describing dimensional portals (Ong’s Hat: Adventures of Other Dimensions and Time) used in the plot of Quhaunt’em: a novel
Other references (non-fiction)
My interview with Nick Herbert (from Ong’s Hat) referenced in The Physics of Miracles: Tapping in to the Field of Consciousness Potential
Ong’s Hat section in The Geomantic Year: A Calendar of Earth-Focused Festivals that Align the Plane t with the Galaxy
Ongs Hat mentioned in The Big Book of New Jersey Ghost Stories
Ong’s Hat mentioned in New Jersey Ghost Towns: Uncovering the Hidden Past
Ong’s Hat: The Beginning cited in Prisoner of Words
My friend D.R. Haney: Room 32 – A great story all on it’s own, but with the strange appearance of a picture from room 32 where the phrase “Jim is in Ong’s Hat” can clearly be seen. (also ran on Salon) The rest of “Room 32″ is now available as an e-book in the Kindle Store. To get it, please click here.
Click to enlarge picture from DR Haney’s visit to Jim’s old room
News and Popular Media
A political post from Salon, , AUG 26, 2010 which has the quote: “The summer of 1963, then, was marked by graduation from the liturgical approach of loose, liberal Christianity to the crazy quilt Moorish Orthodox Church of America, my natural next home. An offshoot or perhaps incarnation of the Moorish Science Temple, the MOCA comprised a group of jazz musicians, poets, artists, improvisational comics and a few deeply weird people like the guy with the mustache and cape (that’s all I ever knew of his identity — he much resembled Brian Stack’s “The Interrupter” from the Conan O’Brien show decades later). As an acolyte of Salvador Dali (along with one of my close friends from school, who also taught martial arts and built explosive devices), the MOCA was a natural magnet for someone like me. It’s served me well off and on over the years as it has waxed and waned as a force. The nominal headquarters still operate in Ong’s Hat, N.J., in case anyone might conceivably be interested.”
Filed under: Appearances, books, Incunabula, Ong's Hat Tagged: incunabula, joseph matheny, Ong's Hat
Random References to Ong’s Hat- a Collection
A few collected Ong’s Hat literary references from 2014. Other references pre-2014 can be found on the Reviews page. I only include the ones which directly relate to the legend as told in my works, not the historic references about the lost town itself.
My interview with Nick Herbert (from Ong’s Hat) referenced in The Physics of Miracles: Tapping in to the Field of Consciousness Potential
Ong’s Hat section in The Geomantic Year: A Calendar of Earth-Focused Festivals that Align the Plane t with the Galaxy
Ongs Hat mentioned in The Big Book of New Jersey Ghost Stories
Ong’s Hat mentioned in New Jersey Ghost Towns: Uncovering the Hidden Past
Ong’s Hat and a mysterious cult called The Ong’s Hat Flagellants plays a major role in Turnpike Flameout
Ong’s Hat: The Beginning cited in Prisoner of Words
Ong’s Hat and mysterious non-existant books describing dimensional portals (Ong’s Hat: Adventures of Other Dimensions and Time) used in the plot of
More Random References: Collection
A few collected references:
Ong’s Hat: My interview with Nick Herbert referenced in The Physics of Miracles: Tapping in to the Field of Consciousness Potential
Ong’s Hat section in The Geomantic Year: A Calendar of Earth-Focused Festivals that Align the Planet with the Galaxy
Ongs Hat mentioned in The Big Book of New Jersey Ghost Stories
Ong’s Hat mentioned in New Jersey Ghost Towns: Uncovering the Hidden Past
My Diane DiPrima interview referenced in Breaking the Rule of Cool: Interviewing and Reading Women Beat Writers
Filed under: Appearances, books, Incunabula, Ong's Hat
July 30, 2014
CREEPYGAMING & THE NARRATIVE: A THEORY-BASED POP CULTURE OF ‘PLAYABLE’ LORE
Dominique Angela M. Juntado, M.A.
Doctoral Candidate in Social & Cultural Anthropology
University of the Philippines Diliman
Email: dmjuntado@gmail.com
International Journal of Social Sciences
Abstract
Having been written for fellow fans of video game creepypastas and students of media anthropology and folklore, this article inspects said form of online lore as well as its complementing interactive media in terms of how experimentation with playable content
can effectively deliver not only an understanding of what transpired in a narrative, but more of a meaningful experience of a narrative. In theory, an interactive approach has much to contribute for the breadth of legend complexes.
Keywords: Creepypasta, ROM Hacks, Lost Episodes, Haunted Gaming, Democratized Production, Nontraditional Storytelling, Slender
To talk about a known, existing
contribution which encourages the inspection of
netlore and possible variants, Michael Kinsella‟s
[2011] work on internet-based folklore is worth
attention for having included guidelines on how
legends online could be assessed, the basics of
legend-tripping, as well as the importance of knowing how to go about ecologies of legends in
general. It is likewise memorable for its
ethnographic rumination on the Incunabula
papers and Ong‟s Hat which has previously
showcased the potential pertinence of alternate
reality games (ARGs) in both the reconstruction
as well as promotion of a legend. In his case
analysis, Kinsella [2011] spoke more of those
participating in the imersion within the legend —
their framing, emotions, and perceptions, as well
as their role in the legend‟s mortality.
On the one end, this discourse is in pursuit
of a personal inclination. But to place it in the
academic backdrop of the studies of media, it
complements the work of Russel Frank [2011]
and Michael Kinsella [2011] on the subject of
understanding how online lore works and
branches out through bringing the subject of
video game modification and hacking into the
academic theoretical limelight in terms of their
potential role in the deepening of netlore.
There is then a development into how
success of a video gaming creepypasta could be
assessed. The treatise then proceeds with an
analysis of how video game creepypastas with
playables could classify as a legend trip. This
segment is guided by Kinsella‟s [2011]
guidelines on understanding the structure of
legend trips, derived from the second chapter of
his book Legend-Tripping: Online Supernatural
Folklore and the Search for Ong’s Hat.
As a practical counterpart to the theoretical
ruminations, there is included a concise survey
of the existing forms of playable lore which
serve as the present genres. This is
complemented by a segment discussing classic
features to incorporate in the production of a
playable pasta as well as brief notes on avoiding
cliches.
http://www.tijoss.com/TIJOSS%2025th%20volume/8dominique.pdf
Filed under: Incunabula, Ong's Hat
July 25, 2014
Destinations Across Paranormal America 2
Chapter dedicated to Ong’s Hat in Destinations Across Paranormal America 2 by Hugh Mungus
Excerpt:
It’s a widely held belief the legend of Ong’s Hat is the fictional brainchild of author Joseph Matheny. Matheny posted his saga on the Internet in the early 1990s, in attempts to insert the story into the collective consciousness of the then-burgeoning World Wide Web. If you’ve ever watched the lonelygirl15 webisodes on http://www.youtube.com, you’ll understand this anecdotal blending with online reality. To those not familiar with lonelygirl15, it was the precursor to Destinations Across Paranormal America 20 vlogging, videotaping oneself rambling about various subject matter, and posting it on the Internet for the world to view. Debuting in 2006, lonelygirl15 was created by a group of young filmmakers. Although fictional, the show was initially believed by its audience to be fact. The story followed the everyday existence of a teenaged girl named Bree. As the production gained popularity, and its fanciful nature was revealed, two derivative series — centered around conspiracy theories — were produced.
Back to Ong’s Hat, baby! There are those who claim Matheny’s legend is true. Whether or not one believes the Ong’s Hat saga is beside the point, contends its creator, who asserts his work stemmed from an actual written narrative known as the Incunabula Papers. To be certain, it’s a lot of information to digest. Reading Ong’s Hat: The Beginning, listening to the Incunabula Papers on-line (see the Bibliography) or visiting southern New Jersey, would be great initial steps to unraveling this mystery.
Much more in the book! Read it all on-line (Ong’s Hat chapter begins on page 13)
Destinations Across Paranormal America 2 from hughmungus
or get it at Amazon
Filed under: Incunabula, Ong's Hat Tagged: incunabula, joseph matheny, Ong's Hat
April 29, 2014
Lists as Narrative Structure: Hawkeye #3 and Incunabula
Excellent observations on the Ong’s Hat/Incunabula mythos from Spittle Gauze
Lists seem to have a certain power over people. It is hard to find any form of media that does not utilize them often, since it is a way to convey a larger picture with a superficial set of objects. Since the efficacy of lists is so overwhelmingly apparent in modern media, it is a bit strange that they aren’t often used to create narratives, like hugely popular epistolary form. Recently, by happenstance, I’ve read 2 works of fiction (probably fiction!) that utilize lists to create their structure, Hawkeye #3 by Matt Fraction/David Aja and Incunabula by Joseph Matheny (probably!).
Although I read the Incunabula catalog first, it is a stickier topic, so I’ll start out withHawkeye. The 3rd issue of the new series by Fraction/Aja is a story created by the joining of two lists. The first is a series of bad decisions and the second a tally of different novelty arrows in the Avenger’s arsenal. The story starts out with Hawkeye in plain clothes attempting to label and clean up his assortment of trick arrows. To label them he needs some tape, so he travels out into the world where he commits a series of bad decisions. The narrative then unfolds as, out of order, Hawkeye makes a series of 9 poorly thought out actions. Punctuated between the action, which are given out of their list order, someone in the story uses each of his trick arrows (acid arrow, net arrow, boomerang arrow, etc). After setting up these two lists, the rest of the narrative unfolds almost solely by revealing the items of the list. The pace of the lists being revealed by word and image in the comic makes the story happen effortlessly and in a way that grabs the reader’s attention. Afterwards it is easy to see how painstakingly the structure was created to provide such a great read for the audience.
The other item on the list, Incunabula, is much harder to pin down. It is a catalog of print items available from a printed word distribution. The list of items available forms a narrative at least and, possibly, also a conspiracy theory. I happened upon this story as part of .zip file that supposedly contained a book of occult theory that discusses the Lovecraft Mythos as a nonfiction magickal construct. Inside the file was not only the book I wanted, but also Ong’s Hat: The Beginning by Joseph Matheny. I am not really sure why, but I ended up reading all of Incunabula and never even perusing the item I was after. The basis for the Ong’s Hat book is the Incunabula catalog that is reproduced in its pages.
While Hawkeye used lists inside a narrative to drive it, Incunabula was a rigid list that contained a story that appears after the whole catalog has been read. As the catalog progresses, certain points brought up in earlier entries are elucidated upon or given an erratic, confusing depth. The play on information as treasure is the reward for the reader trying to figure out what the story actually is. That is if it is a story at all and not a conspiracy theory or buried history. The gaps in the narrative require action from the reader outside of the text in the form of research. The end story in the audience’s mind ends up being as big or small as the amount of time and effort each viewer gives to the subject matter.
After encountering both of these stories in the span of a month or so, it seems strange that I haven’t encountered lists as narratives more often in my readings. After reading both pieces it is obvious that the bare bones list structure can create powerful narratives in a wealth of different applications. I also find it very strange that the two list based stories I read use the list in opposing methods, Hawkeye with the lists inside the story and Incunabula with the story inside the list. The synchronicity of the way these two items overlap is enough to make me believe in the conspiracy path theIncunabula attempts to lead its readers through. Maybe there are more examples of the list as a story and I’ve just never encountered them, but the complimentary aspects of these two works makes me start to cast myself in the role of the unreliable audience ( as opposed to the unreliable narrator structure). Hopefully I’ll notice a lot more of this method now that I am aware of it.
To read these stories yourself is pretty easy. The Hawkeye story can be purchased from comixology or at most comic book/regular book stores. Incunabula is available online at http://deoxy.org/inc1.htm or as part of Ong’s Hat: The Beginning from online retailers like amazon or its publisher Sky Books. If you know of any other stories similar, please drop me a line!
—[- Spittle Gauze
Link to original article
Also see Goodreads review by same author
Filed under: Incunabula, Ong's Hat
April 25, 2014
Illumin’NOT’really – Adult Swim Creative Director’s SHOCKING REVELATION
A few quotes from the article:
In a no holds barred interview exclusive onDisinfo.com, Jason DeMarco, the “Creative” Director for Cartoon Network’s Adult Swimprovides a shocking revelation:
THEY’RE JUST A BUNCH OF BORING EXECUTIVES WITH A LOT OF HYPE AND NO INSPIRATION!!!
All of this speaks to a question asked by media pioneer Joseph Matheny when he was reflecting on what happens to transmedia once it reaches the cold dead hand of corporate corruption: Who invited the Lobsters anyway?
Matheny describes the intentions of early transmedia as an attempt “to broaden and open up the storytelling process to mediums outside of the traditional publishing platforms, i.e. text/images. It was part Borges, part George Coates, part The Game (the move with Michael Douglas) and part other things.” Digital media has opened up the doors for a wide array of integral expression that can deeply accentuate our shared heritage of human endeavor. When the Creative Director for Adult Swim can’t cite much more than Instagram as an inspiration, and mentions the guiding philosophy of “wow that’s interesting to look at,” we know we’re in Lobster’land.
Filed under: Appearances
March 31, 2014
TUTORIAL: HOW TO CREATE YOUR OWN RELIGION?

There is an Ong’s Hat section in this French article, from the site Tryangle about starting your own religion, titled: TUTORIAL: HOW TO CREATE YOUR OWN RELIGION?
Excerpt (machine translation):
In fact we can find the origin ARGs “occult” or “sacred”, in particular through the myth of Ong’s Hat . In the 90s indeed circulated anonymous documents, Incunabula Papers, which told the story of a team of physicists, refugees in the ghost town of Ong’s Hat, which had succeeded in using tantric techniques to contact parallel universes. But this story myth, far from being presented in a linear fashion, as in a novel, was distributed over multiple independent media, browsing els networks (which at the time consisted mainly of small telephone servers because the Internet was still very accessible to the average person) or available via fax or photocopies … Especially at no time said document does not explicitly claimed as fictions. The game designer Denny Unger shows in the passage that follows the religious aspect, occult, the myth of Ong’s Hat:
Ong’s hat and Incunabula have always treated the problem of levels of understanding. When you look at every aspect of the story, you find yourself facing a challenge. You discover an exciting info that takes you on a path only to discover that it was a dead end, but … he is ultimately the way you thought wrong is the right truth, and so on .
A portion of the population simply does not grasp the incunabula and will be a “weird thing” but some will be captured by them, obsessed with their mystery. This obsession usually lasts until the person has extract of the story something that is vital for it. There is also another kind of explorer incunabula. This one goes beyond personal obsessions and begins to understand a more comprehensive picture by linking information apparently unconnected. What it perceives is also a series of carefully constructed to filter certain types of personalities and find suitable “candidate” tests. A general scheme of Incunabula appears. It reminds initiations sects, but is very different because this process selects a particular type of personality someone hedonistic, open-minded, but skeptical, with a free turn of scientific spirit, creative, thinker, educated, and critical. Certainly not typical of the standard sect initiated.
Read it here (in French or translate)
Filed under: Incunabula, Ong's Hat
March 28, 2014
Lions and Tigers and Chinese Freemasons in San Francisco, oh no!
A batch of emails has alerted me to another strange synchronicity re: the Ong’s Hat material. This time it involves the infamous scene in the Ong’s Hat graphic novel (included with this post as a PDF) that plays out between Cranston and myself. The scene takes place in front of the “red door” (a very real place) which is the entrance to the “Chinese Freemason of the World” organization. It seems that SF/CA Senator Leeland Yee has recently been arrested and charged with weapons trafficking, and the scandal involves the Chinese Freemasons in Chinatown. Pictures of the “red door” are currently all over the news. A few vigilant OH fans noted it and alerted me.
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FBI agents and a police officer stand in front of the Ghee Kung Tong temple and Chinese Freemasons building in Chinatown on Wednesday, March 26 during an FBI raid following the arrest of Senator Leland Yee earlier this morning. Photo by Jessica Christian / Xpress
According to FBI Special Agent Michael Gimbel, “the FBI is executing numerous arrests and search warrants around the Bay Area.” Included in this mornings raids are Yee’s Sacramento office, his home on 24th Avenue in San Francisco’s Sunset District, a building on the 1700 block of Hyde Street and the Ghee Kung Tong Chinese Freemason Lodge in Chinatown.
It seems that 2014 is going to be a year chock full of personal synchronicities for me, as this site attests lately. Since I am a fan of the serendipitous experience, I look forward to living the Chinese curse/blessing (depending on your outlook): ”May you live in interesting times.”
Filed under: Incunabula, Ong's Hat Tagged: Ghee Kung Tong Chinese Freemason Lodge, senator leeland yee, synchronicity
February 20, 2014
Transmedia, de la rébellion à la récupération
Recent article from French magazine, Internet ACTU. The article is in French, so if your French is rusty you’ll need to run it through the translation platform of your choice.
Excerpt (machine translation):
The ” transmedia “buzzword in digital media and its parent, the alternate reality game , they were diverted from their original mission, the subversion, the questioning of consensus reality? It is believed that Joseph Matheny , which can be considered the inventor of the domain. A recent post published on the blog of journalist Nicholas Belardes , strongly condemns the recovery of transmedia by companies and advertising agencies. This n is not the first time that Matheny complains about this fact . But he expresses in this post the full extent of his disappointment.
Read here: http://www.internetactu.net/2014/02/11/transmedia-de-la-rebellion-a-la-recuperation/
Filed under: Incunabula



