David Lidsky's Blog, page 3398

November 19, 2013

FiftyThree, Creator Of The Paper App, Comes Out With Its Own Stylus: Pencil

The company has released a new piece of hardware--a stylus.

FiftyThree's app Paper has received all sorts of praise because it's both excellently designed and fun to use--it stands apart from many similar apps in the App Store. Now FiftyThree has taken another step to enable its users to create better images, notes, and projects by releasing a piece of hardware to complement Paper's software: A new stylus called Pencil.

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Published on November 19, 2013 06:39

LinkedIn's New Showcase Pages Allow Companies To Get Specific

With a new type of branded LinkedIn page, users can choose to follow updates specifically about a company's products or initiatives.

In the latest of many recent moves to expand its content marketing business, LinkedIn released a new format for branded pages on Tuesday called Showcase Pages.

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Published on November 19, 2013 06:00

And The Word Of The Year Is... "Selfie"

Narcissism? Too hard to spell. Selfie? Just right.

Oxford Dictionaries, the famous brand that claims to publish "the world's most trusted dictionaries" and comes from the undeniably prestigious Oxford University,
    

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Published on November 19, 2013 05:58

How Much Is A Pinterest Pin Worth? Much More Than A Tweet

Unlike a tweet, the gift of a pin just keeps on giving, commercially.

We know just how much Pinterest has been valued at--$3.8 billion--but how much is a pin on the social media cork board worth to brands?

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Published on November 19, 2013 05:38

The Smart Design Idea Behind Coin, The Digital Credit Card That Could Replace Wallets

Coin could make wallets irrelevant. But its real appeal will be deeply customizable security.

By now, you've probably heard of the stealth project called Coin. It's essentially a smart credit card that, with the push of a button, allows you to cycle through your Visa, Mastercard, or Amex--up to eight cards stored digitally that might otherwise make a hefty wallet. Say what you will about Coin as a solution for the Silicon Valley 1%; its interaction design is incredible, starting with the Coin card itself: It literally morphs into your card of choice via its proprietary magnetic strip. And so as techie-futuristic as it might seem, Coin can be swiped by any standard credit card machine in existence. (That is, so long as it supports magnetic strips, which have become less common in areas like Europe.)

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Published on November 19, 2013 05:30

How A New York Agency Made The Most Irish Whiskey Commercial Of The Year

A short film for Tullamore Dew Irish Whiskey, created by Opperman Weiss and directed by Laurence Dunmore of RSA Films, features a beautifully haunting rendition of the Irish folk song "A Parting Glass."

A short film for Tullamore Dew Irish Whiskey finds four young gents winding their way across a grassy hillside on a rainy day, suited up in their finest clothes. The mates end their journey sitting on a stone wall facing a graveyard by a chapel, drinking whiskey and singing the classic Irish folk song "A Parting Glass" in the rain in honor of a friend they are about to say goodbye to.

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Published on November 19, 2013 05:14

Google Wallet Creators Raise $7M To Rethink In-Store Retail Data

Can a team of ex-Googlers reinvent the antiquated physical retail space in the mold of Amazon?

Amazon, the world's largest online retailer, has a huge advantage over its brick-and-mortar counterparts: data. When customers head to Amazon's site, the company already knows tons about them, from their purchase history to their interests to their wish lists and so forth. "They use this understanding to give customers a really personalized experience--it's allowed them to be really disruptive," says Jonathan Wall, the former tech lead of Google Wallet. "We looked at this and said, 'Don't offline retailers need this as well?'"

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Published on November 19, 2013 05:03

November 18, 2013

Check Out Philippe Starck's Glammy New Smart Thermostat

The acclaimed French designer puts a glam twist on new smart device, launching this month.

Last fall, a Paris-based startup called Netatmo launched its first product. The personal weather station--two miniature silver towers that sync with an app--uses air quality sensors to create a micro-climate report for the home. Now the company is debuting its sophomore product: a thermostat that lets users not only measure their environment, but control it, too.

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Published on November 18, 2013 10:30

With "Self-Healing" Batteries, Longer Smartphone Battery Life Is Within Reach

Researchers at Stanford University have solved one of the biggest obstacles in developing batteries for smartphones and electric cars that last 10 times as long.

A "self-healing battery" sounds weird--and it is. Researchers at Stanford University have developed a battery electrode that heals itself; this discovery takes care of one of the biggest obstacles preventing the invention of smartphone batteries with longer lives. Using a stretchy polymer that spontaneously heals cracks that form during battery operation, researchers Zhenan Bao and Yi Ci developed the revolutionary proof of concept. Details of the experiment were published in the November 19 issue of Nature Chemistry.

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Published on November 18, 2013 10:12

Dynamic Duos: Facebook's Mark Zuckerberg And Kate Aronowitz On Social Design

The social network giants evolve with purpose--and a "like"-minded design approach centered on people.

Mark Zuckerberg, cofounder and CEO
Kate Aronowitz, director of brand design

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Published on November 18, 2013 09:30

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