David Lidsky's Blog, page 3344
February 3, 2014
Hey Facebook, There's Already An App Called Paper, And It Wants Its Name Back
"We woke up Thursday morning and learned that Facebook was calling their app Paper," said FiftyThree CEO Georg Petschnigg. "We were just as confused as everyone else."
Like us, plenty of eyebrows were raised when Facebook announced a beautiful new story-telling app called "Paper" last week. Ordinarily that wouldn't be an issue. But Paper is already the name of a beautiful and very popular art and productivity app created by FiftyThree, which has received
See Every NFL Team's Helmet Re-Imagined "Star Wars" Style
Congratulations to the victorious Toydaria Wattos!
The NFL season ended last night not with a bang, but a whimper, as the Toydaria Wattos steamrolled Peyton Manning's Hoth Tauntauns on their way to victory. Or, at least, that's how it would have gone in the imagination of John Raya, a designer who lovingly reimagined every NFL team's logo and helmet on his way to re-branding them all for the Star Wars universe.










Facebook Develops A Photoshop For Interaction Design, And It's Free For Anyone To Use
To design the groundbreaking app Paper, Facebook built an in-house IxD tool first. And then the company shared it with the world for free.
We've already waxed poetically about Facebook's new app Paper, which reskins the bloated Facebook experience to feel like a top-tier interactive media product. The Facebook feed is reimagined as a grid of cards that put video and images first, and you can explore them through innovative gestures--like tilting your camera to pan through a panoramic photo. Paper is part of a new initiative announced recently by Mark Zuckerberg, to imagine the mega social network as a series of discrete apps--no doubt to compete with the next wave of social media and news startups without offending the users of Facebook's core service.










Ex-NSA Computer Scientist Creates Tool To Let You Take Back Emails
Virtru, a new email plug-in, could make it a lot easier to send an email securely.
We've all done it. That horrifying moment when you press "send," and realize that picture of your face photoshopped into a child's dinosaur costume went to someone with the same first name as the person who was actually meant to receive it. (This is a true story. It was only funny after 24 hours of extreme shame.) That's probably not the worst thing that can happen in the history of the email reply function, and probably not the worst that will.









Watch Evolution In Real Time As These Goofy Blobs Learn How To Run
Root for these adorable virtual robots as they slowly teach themselves the most efficient way to move.
A typical robot today is good at simple, repetitive tasks: Picture a robotic arm on an assembly line doing the same thing hour after hour. But some researchers are trying to help robots evolve past these basic limitations.









How "The Science Of Happiness" Series Brings Psychology Advice Alive
These videos take happiness research and put it into snappy videos. It's time for happiness to go viral.
From this website to pop psychology books, there's no shortage of advice about how people can become happier. But is the written word really the best way to get people to make hard changes in their lives?









14 Designers Reimagine The Classic Bourgie Lamp
To celebrate the 10th anniversary of the Bourgie, Kartell asked designers--like Philippe Starck, Patricia Urquiola, and Lenny Kravitz--to draft new versions of the lamp.
Contrary to its name, the Memphis design movement originated in Milan in 1980. Founded by a collective of young architects and furniture designers, the micro-movement was a rebellion against the strict modernist principles that prioritized utility above all else. Early admirers of the flamboyant trend included the late Bill Moggridge, former director of the Cooper-Hewitt National Design Museum, and Karl Lagerfeld.














One Artist's Mission To Photograph Every Native American Tribe In The U.S.
Matika Wilbur is interviewing and photographing members of each federally recognized tribe in an effort to break down stereotypes.
Contemporary media rarely paints an authentic picture of Native American culture. Consider the racist namesake and logo of the Washington Redskins, the romanticized vision of feathered, leathered tribes in Disney's Pocahontas, or, most recently, Johnny Depp's portrayal of "Tonto" (which means "stupid") in The Lone Ranger.















Shaq's Five-Minute Guide To Entrepreneurship
Plus, the surprising gadget he refuses to endorse.
From the bleachers, it seems professional basketball players lead a charmed life. The average NBA salary is about $5 million a season, not to mention the brand endorsements, media attention, and influence. But for most NBA players, the fortune doesn't last forever with about 60% of them going broke after leaving the spotlight.










February 2, 2014
Inside TurboTax's Super Bowl Attempt To Re-Brand Doing Your Taxes
Watching the Super Bowl can be a bitter experience for some--but at least TurboTax allows those people to do their taxes during the game.
TurboTax's Super Bowl ad certainly had its pulse on one segment of the population: The part of the audience that thinks that watching the Super Bowl is a depressing exercise in futility, and it'd be a lot more fun to do your taxes, instead.















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