David Lidsky's Blog, page 33

The brands were ready for Taylor Swift’s engagement

We’ve reached peak reactive marketing. Thirty minutes after the announcement dropped, Sour Patch Kids, Duolingo, and Buffalo Wild Wings had already chimed in.

Taylor Swift posted an announcement of her engagement to Travis Kelce at around noon E.T. on August 26. By 12:30 p.m., Sour Patch Kids, Duolingo, and Buffalo Wild Wings had all tweeted about it. 

Apple sets launch event for Sept. 9, with new iPhones expected

Apple reportedly will unveil a slimmer version of its latest iPhone, possibly branded as the iPhone Air.

Apple will host its annual fall event on September 9, according to an invite on Tuesday, where the company is expected to unveil new iPhones, watches, and other devices.

Here’s the latest reason why Trump Media’s DJT stock is climbing, thanks to crypto

The president is strengthening his ties to the digital asset industry yet again, this time in a partnership with Crypto.com.

Trump Media is making another crypto play.

7 things I learned when I started building for the real user

One of the biggest mistakes in product development is building for who you wish your users were.

Product strategy is often shaped by people who don’t use the product.

This man keeps buying and returning 110-pound anvils on Amazon

TikToker Johnbo Stockwell says it’s part of his plan to ‘overthrow Amazon.com.’ Viewers aren’t convinced.

An Illinois man keeps buying and returning 110-pound anvils on Amazon—until “someone does something about it,” he says.

3 quick and easy ways to clear up storage space in Windows 11

Reclaim precious disk space in just a few clicks.

Digital hoarders, unite! I have a game on my PC that I haven’t played in months, and it’s taking up more than 100 GB of disk space. There, I said it.

Nearly half of employees say a bad onboarding made them want to quit

First impressions matter: an employee’s job onboarding experience impacts how they feel about the company long term.

When it comes to starting a new job, first impressions matter. That’s especially true when it comes to the impression a company makes on new hires during onboarding procedures. 

Are we finally at a tipping point for the future of work?

There’s a third workforce model, one that allows companies to contribute to benefits for independent workers.

The ground beneath us is shifting—again. With fresh momentum behind portable benefits and new developments in independent contractor classification, we may finally be approaching a long-overdue reckoning: Our employment system is broken, and it’s holding us back from the future of work.

Working for yourself is not a risky bet—it’s a smart one

Forget the side hustle, solopreneurs are earning more than their employed peers.

Over the last decade, the workplace has been defined by big headlines: mass layoffs, the rise of remote work, and the promise (or threat) of AI. But beneath the noise, a quieter revolution has been underway. 

The surprising ROI of grad school: Love

A conscientious spouse is correlated with you earning more and getting promoted.

“I’m going to get my MBA.”