David Lidsky's Blog, page 2848
November 13, 2015
Pentagram Brands Snoop Dogg's New Line Of Weed
Pentagram partner Emily Oberman gets high (design) with Snoop.
Snoop Dogg, aka Snoop Lion, aka Snoop Doggy Dog, doesn't make any bones about it. He loves pot. The rap icon has just launched Leafs by Snoop, a brand of cannabis-based products including custom flavors of buds, edibles, and concentrates, and he has tapped Pentagram's Emily Oberman to craft its visual identity.
This Beautiful, Locally Made Hairdryer Shows That Everyday Products Don't Have To Be Made In China
The SuperLocal project is trying to prove it's still possible to make high-quality goods in places that might seem impossible.
Andrea de Chirico's SuperLocal Hairdryer is made entirely within a 2.8 mile stretch of road in Eindhoven, the Netherlands. From the electric heater elements to the hand-blown glass nozzle to the cork handle, everything was created or assembled within a day, at a total cost of €100 ($110).
November 12, 2015
Ahead Of Oculus Rift, Facebook's Planning More VR Advertising
Oculus Rift headsets might not be on sale to the masses yet, but Facebook and brands are giving users a 360-degree sneak peek.
While Oculus Rift units aren't hitting your local Target or Best Buy just yet, Facebook is gearing up for their big virtual reality push.
The Minkoffs Want to Disrupt The Dictatorship In Fashion With Digital Innovation
"We're the bridge brand between New York City fashion and Silicon Valley," Uri Minkoff says.
A front-row seat to a fashion show is one of the most coveted tickets in the industry, but this year Rebecca Minkoff announced it would upend the system by offering a virtual-reality experience of their Fall 2015 runway event courtesy of a custom Google Cardboard headset.
YouTube Music Aids Discovery With An Infinite Playlist
Google's new streaming music player for YouTube is competing with...Google.
Google's new music video app, YouTube Music, is officially here. The Android and iOS app autoplays music videos on an infinite playlist, and is designed to compete with music label-affiliated Vevo (which shows its videos on YouTube), as well as with Spotify, Pandora, and Apple Music.
Rent The Runway Will Pursue Everyday Clothes Rentals In Early 2016
From the Innovation Festival stage, Rent The Runway co-founder Jenn Hyman announced RTR isn't just for dazzling Saturday nights anymore.
Rent The Runway, the fashion rental platform that allows women to rent high-end gowns and accessories for a few days at a time, announced today at the Fast Company Innovation Festival that it will begin offering rentals for everyday clothing in early 2016.
The Thumb-Stopping Moment: Tips From Facebook For Advertising On Facebook
The shift to mobile has already happened. Here's what you can do to make sure your mobile ads are grabbing people's attention.
"Everyone's phone is personal," Carolyn Everson, vice president of global marketing solutions at Facebook, reminded the audience during a panel on mobile advertising at Fast Company's Innovation Festival on Thursday.
OWN Co-Presidents Sheri Salata And Erik Logan Answer Your Twitter Questions
With the great power of Oprah Winfrey comes even greater responsibility.
The Oprah Effect in Full Effect:
OWN Announces Warner Brothers Will Produce its New Series "Queen Sugar" The Key to Oprah Winfrey's Success: Radical Focus Oprah Winfrey's Proven Method for Coping with Stress Nobody Is Busier Than Oprah, and Here's Proof
Apple May Be Launching A Venmo Competitor
Apple is reportedly getting into the person-to-person payments game to rival Venmo, Square, and Google Wallet.
Venmo, Square, and Google Wallet may have a new competitor. The Wall Street Journal reports that Apple is in talks with several major banks to develop a phone-to-phone payment platform that would work via mobile app.
Airbnb Gets Personal With New Tools For Hosts And Hints At Better Search In The Future
Unveiling new features for hosts, Airbnb is also experimenting with evolving its search functionality in the coming year.
It's been an intense couple of weeks for Airbnb. After its big win on San Francisco's Proposition F, which sought to limit the amount of time hosts can rent their places as temporary lodging, a story of an unfortunate fatal accident at an Airbnb went viral and a Harvard report suggested Asian hosts in Oakland, California earn less than their white counterparts.
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