David Lidsky's Blog, page 2750
April 8, 2016
Me Want More Cookie Monster: Adorable Outtakes From The Apple Commercial
Because you can never get enough Cookie Monster.
Cookie Monster and Siri have proved a highly marketable (and adorable) combination after Apple's recent iPhone 6S ad featuring the dessert-loving Sesame Street character reached the top of Campaign's viral chart, according to Business Insider.





The Future Of Microsoft Office: Many Apps, Many Interfaces, Many Devices
What was once a box of monolithic apps is getting broken down into discrete tasks and reimagined for a less PC-centric age.
More than a quarter of a century ago, Microsoft put a word processor, a spreadsheet, a presentation package, and an email client into one box and called it Microsoft Office. In doing so, it created the productivity suite as the world came to know it. And for all that's since changed about Office, the devices it runs on, and the competitive landscape, the basic defining idea—lumping together a handful of feature-laden apps, each of which handles a different sweeping category of business tasks—has hardly changed at all.





"Helvetica" Filmmaker's New Venture Is A VR Documentary Company
The man who brought you Objectified, Helvetica, and Urbanized is launching a company for virtual reality documentaries.
Stories by Gary Hustwit:
Dieter Rams: If I Could Do It Again, "I Would Not Want To Be A Designer"
A Rare Interview With Graphic Design Legend Massimo Vignelli
Rem Koolhaas: "There's Been Very Little Rethinking Of What Cities Can Be"





Sonic Wants To Change Its Instagram Look, With The Help Of Chef Jacques La Merde
The Instagram celebrity is helping the brand create this limited, photogenic product run for Coachella.
No one has ever, ever said, "You know what Instagram could use? More food photography." But while your cousin Bruce has a choice whether or not to post yet another "epic" snap of his latest cheeseburger conquest, when you're a food brand, your choices of social content are a bit more limited. In order to stay interesting, you need to get creative. To that end, Sonic decided to tailor a specific menu item to this specific social medium.





Paris Is Redesigning Its Major Intersections For Pedestrians, Not Cars
The new designs make sure pedestrians get at least 50% of the public space, lanes of traffic be damned.
Right now, the Place de la Bastille in Paris is basically a traffic island: A huge memorial sits in the middle of a road packed with cars. There's no way to easily cross the street on foot. But that will soon change. The square is one of seven major sites that Paris is redesigning for pedestrians and cyclists.





April 7, 2016
Taco Bell's New TacoBot Lets You Order Food While Working In Slack
The fast-feeder takes delivery to the next level by using AI to integrate within the popular messaging platform.
You are a busy person. You're at work and you're hungry. But your fingers are in too deep on that latest TPS report to take a break. You need a taco, and you need it now. Enter the TacoBot, the first-ever food ordering tool integrated with corporate communications tool, Slack. That's right, now you can discuss this month's sales figures and order a Quesalupa combo at the same time.





Dream Job Alert: Cheap Taco Truck For Sale In Gorgeous Tulum, Mexico
It's yours for less than $9,000 (or you can just swap your old Mazda for it).
Here's some great news for job seekers: A food truck in Tulum, Mexico, costs 160,000 pesos—at least, this one does. That's about $8,930 in Uncle Sam money, and the price, according to its seller on the marketplace Vivanuncios, is "negociable." (Plus, the seller writes, "acepto autos en cuenta," which means he or she will consider a swap with a used car.) That's a penny and a song (or an old car!) compared with this food truck on sale in Brooklyn for $50,000.
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Giphy's New Tool Lets You GIF Anything On Your Desktop
With a new tool called "Capture," Giphy furthers its quest to own the entire GIF ecosystem.
When Giphy launched three years ago, it was a simple search engine that allowed you to locate GIFs of pop culture moments—Jennifer Lawrence tripping on the red carpet, Michael Jackson's "Thriller" dance, Drake's epic dance moves—so that you could easily plop them into Facebook, Twitter, or text messages.





How West Elm Became An Unlikely Incubator Of Independent Design
Through the Local program, West Elm is supporting independent designers—and building its own brand to boot.
Most independent designers would kill for a mass retailer to sell their work—unless it put them out of business. One of the harsh realities of partnering with large companies—which increasingly see independent design as a way to differentiate their wares from competitors'—is meeting demand. Making 100 of a particular item is not the same thing as making thousands; in many cases, a sudden large order from a retailer could throw the supply chain out of whack. Moreover, buying the materials and supplies to make an order often requires a large investment that can be financially burdensome.





How A Former "Veep" Producer Is Changing Comedy For Women
With PYPO (Put Your Pretty On), an online comedy platform for women, Stephanie Laing is trying to provide opportunities that she never had.
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