David Lidsky's Blog, page 2596

November 1, 2016

Sonos Says The Music Industry Is About To Explode Again, And It's Ready

Over a decade ago, Sonos smartly bet on music-over-Wi-Fi. Now CMO Joy Howard looks ahead to a future where music is built into every home.


Over a decade ago, Sonos smartly bet on music-over-Wi-Fi. Now CMO Joy Howard looks ahead to a future where music is built into every home.

When Sonos unveiled its first connected speakers over 10 years ago, it may have seemed a bit gutsy. At the time, the idea that Wi-Fi would blanket every home and serve as reliable way to pipe music from room to room wasn't necessarily a given. But having checked off its first big bet as a safe one, the company is ready to roll the dice on another unconventional idea: The music industry is about to explode again. And increasingly, it's betting, music will be even more integrated into our everyday lives.

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Published on November 01, 2016 17:00

How This Anti-Bridezilla Powerhouse Figured Out WTF It Was

To really figure out its identity, niche bridal gown company Stone Fox Bride started by asking itself what it wasn't.


To really figure out its identity, niche bridal gown company Stone Fox Bride started by asking itself what it wasn't.

With a cult following of anti-bridezillas, Molly Guy, cofounder of Stone Fox Bride, joined the ranks of our Most Creative People a few years ago for her creative thinking behind her now five-year-old boutique bridal gown business.

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Published on November 01, 2016 16:45

L'Oréal Is Using Virtual Reality To Expand The "Matrix Academy"

Inside the virtual salon, it's all about getting the hair right.


Inside the virtual salon, it's all about getting the hair right.

Animators spent decades trying to make hair look fully realistic, until Pixar created the software used in such movies as Monsters Inc. and Brave. Now that same problem has to be solved in virtual reality.

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Published on November 01, 2016 14:29

Which Self-Improvement Strategy Is Right For You? Try One And Report Back

In the quest to find our truest self, what works for you might not work for me. Experts on self-improvement and mindfulness explain.


In the quest to find our truest self, what works for you might not work for me. Experts on self-improvement and mindfulness explain.

In one sense, "self-improvement" is an oxymoron: If your "self" is who you fundamentally, authentically are, how can you possibly improve it? And should you want to in the first place?

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Published on November 01, 2016 11:30

Free Shipping Is A Lie

Free shipping is a top priority for online shoppers, but many merchants are struggling to keep up with the costs.


Free shipping is a top priority for online shoppers, but many merchants are struggling to keep up with the costs.

When shopping online, you tend to run into the lie pretty quickly.

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Published on November 01, 2016 05:00

My Wife And I Are Cofounders--These Are Our Five Biggest Management Challenges

"Many people seemed to think Laura's title of 'president' was just for show," recalls one half of a husband-wife business duo.


"Many people seemed to think Laura's title of 'president' was just for show," recalls one half of a husband-wife business duo.

When I first approached my wife, Laura, with a business idea, she said, "there's no way in hell I'll work with you." But after a little persuasion, she agreed to help me get the company up off the ground. We launched our startup from our guest bedroom in Chicago, and things went smoothly for the first few years.

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Published on November 01, 2016 02:00

How I Saved $900 A Month So I Could Finally Become My Own Boss

Before quitting her day job, this freelancer gave herself a year to take her savings account from $1,100 to over $10,000.


Before quitting her day job, this freelancer gave herself a year to take her savings account from $1,100 to over $10,000.

July 2015 found me in Florence. To get there, I had penny-pinched for a year and a half so I could travel across Italy for 16 days with my younger brother. I saved $2,730 to take the trip, which was pretty impressive. Between climbing Il Duomo and drinking local wine, I had time to ask myself the big questions about life, love, and career. As I journaled outside a café one day, I finally realized what I wanted to do professionally: freelance editing.

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Published on November 01, 2016 02:00

The Secret Productivity Booster I Mastered In Just One Week

What happened during the week that a habitual sloucher stood tall. Hint: several professional benefits.


What happened during the week that a habitual sloucher stood tall. Hint: several professional benefits.

When we think of the benefits of good posture, we almost always only consider the musculoskeletal: fewer aches and pains due to less stress on the joints and muscles of the body. Yet in recent years, researchers are finding myriad other benefits to maintaining good posture while sitting, standing, and walking. Good posture, it turns out, is not only good for your body, but your brain and your productivity as well.

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Published on November 01, 2016 02:00

5 Ways Work Will Change In 2017

From new federal regulations to automation, these are some of the factors that will force companies to adapt in 2017.


From new federal regulations to automation, these are some of the factors that will force companies to adapt in 2017.

Though 2016 may have felt like a tumultuous year, a variety of factors are poised to ripple through 2017, further disrupting business as usual.

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Published on November 01, 2016 02:00

Look Out, Yuppies. The Dutch Have A New Stroller For You

It's called the Joolz—an ergonomic, eco-conscious, high-design baby carriage. Our writer took it for a test spin.


It's called the Joolz—an ergonomic, eco-conscious, high-design baby carriage. Our writer took it for a test spin.

Before I had a baby, I assumed that strollers were simple transportation devices that allowed you to cart your baby from point A to point B. Oh, how wrong I was. Most parents, particularly those in cities, will spend the greater part of their child's first three years gripping the handlebar of a stroller. It will serve as a makeshift bed when the tyke refuses to nap in her crib, the basket underneath will hold an entire week's worth of groceries, and going out for a stroll will become a way to meet kind strangers who help maneuver the darn thing through narrow store doors or down the steps to the subway.

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Published on November 01, 2016 02:00

David Lidsky's Blog

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