Neal Schaffer's Blog, page 33

How to Use TikTok for Beginners: Get Started Today!

TikTok is a short-form video-sharing app that took over social media platforms in what has felt like a storm, going from a relatively unknown app, to one that dominates numerous industries. Unlike many other platforms that allow you to share original videos, however, TikTok use is not always straightforward, and many people who are not […]

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AI Content Assistants: 13 Tools to Assist in Your Content Creation

AI content assistants have become so common that you can find them in just about any popular software. Among others, this feature is integrated into popular messaging and email apps, making your business communication and content creation that much easier. Of course, you can also subscribe to specialized generation programs that can streamline your daily […]

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TikTok Ecommerce: What You Need to Know Today

A discussion of TikTok would not truly be complete without a look into the way the social media platform makes ecommerce possible. Although TikTok is certainly no stranger to children and teenagers, using TikTok for business is also a commonplace practice, whether through an affiliate program, or by reaching a company or brand directly through […]

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The 15 Best Instagram Hashtags Generators in 2024

Instagram has long been a place to share your ideas through pictures and, more recently, videos and Instagram Reels. With success, it has become harder and harder to get your content noticed. As with websites, on Instagram, you need to make your content visible to people who want to find it. While people that follow […]

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16 Image SEO Tips for 2024

Whether you run a website or post extensively on social media, it’s important to make sure that your images are indexed. One reason for this is that images are as much a part of your site or your social media campaigns as the words are. In fact, for some forums like Instagram or Pinterest, the […]

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16 Image SEO Tips for 2023

Whether you run a website or post extensively on social media, it’s important to make sure that your images are indexed. One reason for this is that images are as much a part of your site or your social media campaigns as the words are. In fact, for some forums like Instagram or Pinterest, the […]

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15 Powerful Ways to Use AI in Email Marketing

I’ve discussed artificial intelligence and its relation to marketing as a whole, but there are certain uses that have their unique pros and cons. An AI-driven email marketing strategy is one such area, with a slew of pros that can encourage email marketers to adopt AI as a standard tool in their email marketing efforts. […]

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Product Videos: 7 Types (with Examples) and 6 Tips to Inspire Yours

Have you ever tried to sell a product using a video? Maybe you’ve seen some of those “how-to” videos where someone shows you how to cook a dish or clean a house. These kinds of videos work because they show you exactly what you need to do. Most people think that product videos only apply […]

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The Best 15 Thumbnail Makers for YouTube

No matter what kinds of videos you watch on YouTube, most of them need to compete with other videos in the algorithm. Like a regular search engine, YouTube serves up relevant videos based on keyword search. But unlike a regular Google search, the results are often partially based on your past viewing history. Even with […]

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Social Media Insights: 25 Tips on Leveraging Them for Growth

Social media is an invaluable tool in today’s marketing landscape, but not everyone leverages the insights that come along with social media platforms, to make adjustments and continually improve. I have put together 25 tips to effectively leverage social insights to increase and improve your rate of growth as a brand or business. To understand […]

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